| Indication of Colors claimed | The color(s) light blue (Pantone 306 C or Hex #A0E7FF), teal-green (Pantone 337 C or Hex #7ED8B8), light green (Pantone 372 C or Hex #B8E986), lime green (Pantone 374 C or Hex #D1F272), yellow-orange (Pantone 136 C or Hex #FFD166), bright pink/magenta (Pantone 232 C or Hex #FF99CC), red/orange-red (Pantone 1788 C or Hex #FF5C5C), white (Hex #FFFFFF), bright yellow (Hex #FFFF66), dark blue (Pantone 314 C or Hex #006699) is/are claimed as a feature of the mark. |
| Goods and Services | Board games; Electronic learning toys |
| Description of Mark | The mark consists of The mark consists of the stylized word “Beansie” in a playful, rounded bubble font with glossy highlights, giving the letters a jelly bean-like appearance. Each letter is filled with a different vibrant color from a rainbow gradient: the “B” in shades of blue with a star symbol inside, the “e” in teal-green, the “a” in light green, the “n” in lime green, the “s” in yellow-orange, the “i” in pink with a dot shaped like a small bubble, and the “e” replaced by a cute, anthropomorphic light blue bean character with large sparkling eyes, a smiling mouth, and wearing a red knit winter hat. To the left of the word, a similar small blue bean character wearing a red stocking cap peeks out from behind the “B”. The entire design evokes whimsical, cartoonish bean characters in pastel and bright colors on a transparent background. |
