BE YOUR OWN HERO Trademark
Trademark Overview
On Tuesday, March 10, 2026, a trademark application was filed for BE YOUR OWN HERO with the United States Patent and Trademark Office. The USPTO has given the BE YOUR OWN HERO trademark a serial number of 99694186. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Tuesday, March 10, 2026. This trademark is owned by MJBRANDT LLC. The BE YOUR OWN HERO trademark is filed in the Education & Entertainment Services category with the following description:
Coaching services in the field of Health and Wellness delivered one-on-one, either in-person or in a virtual (electronic meeting) format.
General Information
| Serial Number | 99694186 |
| Word Mark | BE YOUR OWN HERO |
| Filing Date | Tuesday, March 10, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Tuesday, March 10, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Coaching services in the field of Health and Wellness delivered one-on-one, either in-person or in a virtual (electronic meeting) format. |
Classification Information
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, March 10, 2026 |
| Primary Code | 041 |
| First Use Anywhere Date | Monday, November 24, 2025 |
| First Use In Commerce Date | Monday, November 24, 2025 |
Trademark Owner History
| Party Name | MJBRANDT LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Albany, NY 12207 US |
Trademark Events
| Event Date | Event Description |
| Tuesday, March 10, 2026 | NEW APPLICATION ENTERED |
| Tuesday, March 10, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, March 10, 2026 | APPLICATION FILING RECEIPT MAILED |