BE WISE. BE INSURED. Trademark
Trademark Overview
On Friday, June 15, 1984, a trademark application was filed for BE WISE. BE INSURED. with the United States Patent and Trademark Office. The USPTO has given the BE WISE. BE INSURED. trademark a serial number of 73485262. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, March 20, 2020. This trademark is owned by AMERICAN LIFE AND ACCIDENT INSURANCE COMPANY OF KENTUCKY. The BE WISE. BE INSURED. trademark is filed in the Insurance & Financial Services category with the following description:
LIFE INSURANCE UNDERWRITING SERVICES
General Information
| Serial Number | 73485262 |
| Word Mark | BE WISE. BE INSURED. |
| Filing Date | Friday, June 15, 1984 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, March 20, 2020 |
| Registration Number | 1354618 |
| Registration Date | Tuesday, August 13, 1985 |
| Mark Drawing | 1000 - Typeset: Word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, June 4, 1985 |
Trademark Statements
| Disclaimer with Predetermined Text | "INSURED" |
| Goods and Services | LIFE INSURANCE UNDERWRITING SERVICES |
Classification Information
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, March 20, 2020 |
| Primary Code | 036 |
| First Use Anywhere Date | Saturday, January 21, 1984 |
| First Use In Commerce Date | Saturday, January 21, 1984 |
Trademark Owner History
| Party Name | AMERICAN LIFE AND ACCIDENT INSURANCE COMPANY OF KENTUCKY |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | LOUISVILLE, KY 40202 |
| Party Name | AMERICAN LIFE AND ACCIDENT INSURANCE COMPANY OF KENTUCKY |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | LOUISVILLE, KY 40202 |
| Party Name | AMERICAN LIFE AND ACCIDENT INSURANCE COMPANY OF KENTUCKY |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | LOUISVILLE, KY 40202 |
Trademark Events
| Event Date | Event Description |
| Friday, March 20, 2020 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 |
| Wednesday, November 16, 2005 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Wednesday, November 16, 2005 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Monday, November 14, 2005 | ASSIGNED TO PARALEGAL |
| Tuesday, July 26, 2005 | REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED |
| Tuesday, July 26, 2005 | TEAS SECTION 8 & 9 RECEIVED |
| Wednesday, August 21, 1991 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Monday, April 15, 1991 | REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED |
| Tuesday, August 13, 1985 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, June 4, 1985 | PUBLISHED FOR OPPOSITION |
| Friday, May 3, 1985 | NOTICE OF PUBLICATION |
| Thursday, April 11, 1985 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, January 31, 1985 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, November 7, 1984 | NON-FINAL ACTION MAILED |
| Wednesday, October 10, 1984 | ASSIGNED TO EXAMINER |
