BE WELL Trademark
Trademark Overview
On Thursday, December 3, 2020, a trademark application was filed for BE WELL with the United States Patent and Trademark Office. The USPTO has given the BE WELL trademark a serial number of 90356111. The federal status of this trademark filing is REGISTERED as of Tuesday, June 29, 2021. This trademark is owned by Ahold Delhaize Licensing Sarl. The BE WELL trademark is filed in the Staple Food Products category with the following description:
Breakfast cereals
General Information
| Serial Number | 90356111 |
| Word Mark | BE WELL |
| Filing Date | Thursday, December 3, 2020 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, June 29, 2021 |
| Registration Number | 6403612 |
| Registration Date | Tuesday, June 29, 2021 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, April 13, 2021 |
Trademark Statements
| Goods and Services | Breakfast cereals |
Classification Information
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, February 8, 2021 |
| Primary Code | 030 |
| First Use Anywhere Date | Wednesday, November 30, 2005 |
| First Use In Commerce Date | Wednesday, November 30, 2005 |
Trademark Owner History
| Party Name | Ahold Delhaize Licensing Sarl |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Geneva 1204 CH |
| Party Name | Ahold Delhaize Licensing Sarl |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Geneva 1204 CH |
| Party Name | Ahold Delhaize Licensing Sarl |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Geneva 1204 CH |
Trademark Events
| Event Date | Event Description |
| Monday, December 7, 2020 | NEW APPLICATION ENTERED |
| Monday, February 8, 2021 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, March 2, 2021 | ASSIGNED TO EXAMINER |
| Friday, March 5, 2021 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, March 24, 2021 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, April 13, 2021 | PUBLISHED FOR OPPOSITION |
| Tuesday, April 13, 2021 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, June 29, 2021 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, October 18, 2022 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, October 18, 2022 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, October 18, 2022 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, October 18, 2022 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Tuesday, October 18, 2022 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, October 18, 2022 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Monday, June 29, 2026 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Monday, July 6, 2026 | TEAS SECTION 8 & 15 RECEIVED |