| Serial Number | 87262936 |
| Word Mark | BE UP FOR LIFE |
| Filing Date | Friday, December 9, 2016 |
| Status | 701 - SECTION 8 - ACCEPTED |
| Status Date | Thursday, April 6, 2023 |
| Registration Number | 5259912 |
| Registration Date | Tuesday, August 8, 2017 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, May 23, 2017 |
| Description of Mark | The mark consists of a stylized "BE UP" in black with yellow outline appearing above a design of human eyes including eye brows and the bridge of nose in black, with light yellow, yellow, and brown shading, and where the eye on the left is squinting and red, and where the eye on the right is brown with a white highlight. "FOR LIFE" appears in black with yellow outline below. |
| Goods and Services | Hats for infants, babies, toddlers and children; Jackets and socks; Shirts; Shirts for infants, babies, toddlers and children; Athletic pants; Athletic shirts; Athletic apparel, namely, shirts, pants, jackets, footwear, hats and caps, athletic uniforms; Athletic apparel, namely, shirts, pants, jackets, footwear, hats and caps, athletic uniforms; Baseball caps and hats; Capri pants; Dance pants; Denims; Graphic T-shirts; Gym pants; Heavy jackets; Hooded sweat shirts; Jogging pants; Knit shirts; Leather jackets; Long-sleeved shirts; Lounge pants; Night shirts; Pique shirts; Polo shirts; Short-sleeved shirts; Sleep pants; Sleep shirts; Sports shirts; Sports caps and hats; Stretch pants; Sweat jackets; Sweat pants; Sweat shirts; T-shirts; Tee shirts; Track jackets; Wearable garments and clothing, namely, shirts; Wind resistant jackets; Women's hats and hoods; Women's clothing, namely, shirts, dresses, skirts, blouses; Yoga pants |
| Indication of Colors claimed | The color(s) black, brown, yellow, white, and red are claimed as a feature of the mark. |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, December 14, 2016 |
| Primary Code | 025 |
| First Use Anywhere Date | Tuesday, November 1, 2016 |
| First Use In Commerce Date | Tuesday, November 29, 2016 |
| Party Name | NOT AVAILABLE |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 01 - Individual |
| Address | El Sobrante, CA 94803 |
| Party Name | NOT AVAILABLE |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 01 - Individual |
| Address | El Sobrante, CA 94803 |
| Party Name | NOT AVAILABLE |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 01 - Individual |
| Address | El Sobrante, CA 94803 |
| Event Date | Event Description |
| Thursday, April 6, 2023 | NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED |
| Thursday, April 6, 2023 | REGISTERED - SEC. 8 (6-YR) ACCEPTED |
| Thursday, April 6, 2023 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Monday, August 22, 2022 | TEAS SECTION 8 RECEIVED |
| Monday, August 8, 2022 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, August 8, 2017 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, May 23, 2017 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 23, 2017 | PUBLISHED FOR OPPOSITION |
| Wednesday, May 3, 2017 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Monday, March 20, 2017 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, March 20, 2017 | EXAMINER'S AMENDMENT ENTERED |
| Monday, March 20, 2017 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Monday, March 20, 2017 | EXAMINERS AMENDMENT E-MAILED |
| Monday, March 20, 2017 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, March 14, 2017 | ASSIGNED TO EXAMINER |
| Thursday, December 15, 2016 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, December 14, 2016 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, December 13, 2016 | NEW APPLICATION ENTERED |