| Serial Number | 79286872 |
| Word Mark | BE THE LEGEND |
| Filing Date | Wednesday, March 25, 2020 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, February 1, 2022 |
| Registration Number | 6630755 |
| Registration Date | Tuesday, February 1, 2022 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, November 16, 2021 |
| Goods and Services | Barley meal; cereal bars; cereal-based snack food; chamomile-based beverages; chocolate based beverages with milk; chocolate-based beverages; cocoa-based beverages; coffee beverages with milk; coffee-based beverages; couscous; crushed barley; crushed oats; garden herbs, preserved; high-protein cereal bars; hominy; hominy grits; honey; husked barley; husked oats; malt biscuits; malt extract for food; malt for food purposes for human consumption; muesli; nut flours; nutmegs; oat flakes; oat-based food, namely, oatmeal; pepper; peppermint sweets; propolis for food purposes; royal jelly for food purposes; sea water for cooking; vanilla flavorings for culinary purposes; vanillin for use as a food flavoring; wheat flour; wheat germ for human consumption |
| Description of Mark | The mark consists of the wording "BE THE LEGEND" with three stars to the right of the word "THE" and one star under the word "LEGEND". |
| Goods and Services | Albumin dietary supplements; albuminous foodstuffs for medical purposes; alginate dietary supplements; alginates for pharmaceutical purposes; almond milk for pharmaceutical purposes; aloe vera preparations for pharmaceutical purposes; amino acids for medical purposes; anti-uric preparations; antioxidant pills; Myrobalan barks for pharmaceutical purposes; bath preparations for medical purposes; bicarbonate of soda for pharmaceutical purposes; by-products of the processing of cereals for dietetic or medical purposes; candy, medicated; candy for medical purposes; casein dietary supplements; cod liver oil; collagen for medical purposes; condurango bark for medical purposes; dietary fiber for use as an ingredient in the manufacture of dietary supplements; dietetic beverages adapted for medical purposes; digestives for pharmaceutical purposes; enzyme preparations for medical purposes; enzyme dietary supplements; enzymes for medical purposes; eucalyptol for pharmaceutical purposes; eucalyptus for pharmaceutical purposes; flour for pharmaceutical purposes; food for babies; glucose dietary supplements; herbal teas for medicinal purposes; herbal extracts for medical purposes; homogenized food adapted for medical purposes; jujube, medicated; lecithin for medical purposes; lecithin dietary supplements; linseed for pharmaceutical purposes; linseed dietary supplements; linseed oil dietary supplements; liquorice for pharmaceutical purposes; malt for pharmaceutical purposes; malted milk beverages for medical purposes; medicinal tea; medicinal herbs; medicinal roots; medicinal drinks; melissa water for pharmaceutical purposes; milk ferments for pharmaceutical purposes; milk sugar for pharmaceutical purposes; mineral waters for medical purposes; mineral water salts for medical purposes; mineral food supplements; mint for pharmaceutical purposes; nutritional supplements; pearl powder for medical purposes; plant extracts for pharmaceutical purposes; pollen dietary supplements; potassium salts for medical purposes; propolis for pharmaceutical purposes; propolis dietary supplements; protein dietary supplements; rhubarb roots for pharmaceutical purposes; royal jelly for pharmaceutical purposes; royal jelly dietary supplements; smoking herbs for medical purposes; sodium salts for medical purposes; starch for dietetic or pharmaceutical purposes; stem cells for medical purposes; stick liquorice for pharmaceutical purposes; sugar for medical purposes; cream of tartar for pharmaceutical purposes; thermal water for medical purposes; thymol for pharmaceutical purposes; vitamin preparations; wheat germ dietary supplements; yeast for pharmaceutical purposes; yeast dietary supplements |
| Goods and Services | Almond soap; almond milk for cosmetic purposes; aloe vera preparations for cosmetic purposes; amber being perfume; ammonia for cleaning purposes; antiperspirant soap; antiperspirants; aromatics essential oils; astringents for cosmetic purposes; badian essence for cosmetic purposes; Skin care preparations, namely, body balms; bases for flower perfumes, namely, essential oils; bath salts, not for medical purposes; bath preparations, not for medical purposes; beauty masks; bergamot oil; bleaching salts; bleaching soda; bleaching preparations for cosmetic purposes; breath freshening sprays; breath freshening strips; cake flavorings being essential oils; cakes of toilet soap; canned pressurized air for cleaning and dusting purposes; cleaning chalk; cleaning preparations; preparations for cleaning dentures; cleansers for intimate personal hygiene purposes, non-medicated; cleansing milk for toilet purposes; cloths impregnated with a detergent for cleaning; collagen preparations for cosmetic purposes; color-removing preparations for hair; cosmetic preparations for baths; cosmetic preparations for eyelashes; cosmetic kits comprised of non-medicated cosmetics, lipstick, lip gloss; cosmetic pencils; cosmetic creams; cosmetic preparations for skin care; cosmetic Basma dyes; cosmetic preparations for slimming purposes; cosmetics; cotton swabs for cosmetic purposes; cotton wool for cosmetic purposes; decorative transfers for cosmetic purposes; degreasers, other than for use in manufacturing processes; dental bleaching gels; dentifrices; denture polishes; deodorant soap; deodorants for human beings or for animals; depilatory preparations; depilatory wax; laundry detergents, other than for use in manufacturing operations and for medical purposes; douching preparations for personal sanitary or deodorant purposes; dry shampoos; dry-cleaning preparations; eau de Cologne; emery paper; emery cloth; emery; essential oils of cedarwood; essential oils of lemon; essential oils of citron; ethereal essences; ethereal oils; extracts of flowers being perfumes; eye-washes, not for medical purposes; eyebrow cosmetics; eyebrow pencils; fabric softeners for laundry use; false eyelashes; false nails; flavorings for beverages being essential oils; food flavorings being essential oils; polishing preparations; gaultheria oil; geraniol essential oil for cosmetics purposes; greases for cosmetic purposes; grinding preparations for household purposes, namely, polishing; hair lotions; hair dyes; hair waving preparations; hair spray; hair conditioners; hair straightening preparations; heliotropine for use as a scent for perfume; henna for cosmetic purposes; herbal extracts sold as components of cosmetic purposes; hydrogen peroxide for cosmetic purposes; incense; ionone being perfume; jasmine oil for cosmetic purposes; javelle water namely, bleaching preparations for cosmetic purposes; lacquer-removing preparations; laundry blueing; laundry bleach; laundry glaze; laundry wax; laundry soaking preparations being laundry detergent; lavender water; lavender oil; lip glosses; lipstick cases; lipsticks; lotions for cosmetic purposes; make-up preparations; make-up removing preparations; make-up; make-up powder; mascara; massage gels, other than for medical purposes; mint essence being essential oil; mint for perfumery; moustache wax; mouthwashes, not for medical purposes; musk being perfumery; nail varnish; nail care preparations; nail art stickers; nail varnish removers; hair care preparations neutralizers for permanent waving; oils for cosmetic purposes; oils for cleaning purposes; oils for perfumes and scents; pastes for razor strops; perfumery; perfumes; petroleum jelly for cosmetic purposes; phytocosmetic preparations; polishing preparations; polishing wax; polishing creams; polishing paper; polishing stones; pomades for cosmetic purposes; potpourris; pumice stone for personal use; quillaia bark for washing; rose oil for cosmetic purposes; safrol for cosmetic use; scented wood; scented linen water; shampoos; shaving stones being astringents for cosmetic purposes; shaving soap; shaving preparations; shining preparations being polish; skin whitening creams; foot smoothing stones; smoothing preparations being starching soap; detergents soap; soap for brightening textile; soap for foot perspiration; soda lye in the nature of household cleaning preparations; stain removers; starch glaze for laundry purposes; starch for laundry purposes; sun-tanning preparations; sunscreen preparations; teeth whitening strips impregnated with teeth whitening preparations; terpenes being essential oils; tissues impregnated with cosmetic lotions; tissues impregnated with make-up removing preparations; vaginal washes for personal sanitary or deodorant purposes; volcanic ash for cleaning; washing soda, for cleaning |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Advertising services; advertising by mail order; updating advertising material; rental of advertising space; document reproduction in the nature of photocopying services; the bringing together, for the benefit of others, of a variety of goods, namely, non-medicated toiletry preparations, cleaning preparations for use in the home and other environments, pharmaceuticals and other preparations for medical, foodstuffs of plant origin, except fruits and vegetables, prepared or preserved for consumption, excluding the transport thereof, enabling customers to conveniently view and purchase those goods from a general merchandise web site in the global communications network; the bringing together, for the benefit of others, of a variety of goods, namely, non-medicated toiletry preparations, cleaning preparations for use in the home and other environments, pharmaceuticals and other preparations for medical, foodstuffs of plant origin, except fruits and vegetables, prepared or preserved for consumption, excluding the transport thereof, enabling customers to conveniently view and purchase those goods from a general merchandise catalogue by mail order; the bringing together, for the benefit of others, of a variety of goods, namely, non-medicated toiletry preparations, cleaning preparations for use in the home and other environments, pharmaceuticals and other preparations for medical, foodstuffs of plant origin, except fruits and vegetables, prepared or preserved for consumption, excluding the transport thereof, enabling customers to conveniently view and purchase those goods from a general merchandise catalogue by means of telecommunications |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, June 5, 2020 |
| Primary Code | 003 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides. |
| US Class Codes | 005, 006, 018, 044, 046, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, June 5, 2020 |
| Primary Code | 005 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, June 5, 2020 |
| Primary Code | 030 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, June 5, 2020 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | BE INTERNATIONAL MARKETING PTE. LTD. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 24 - NOT AVAILABLE |
| Address | Singapore 04971 SG |
| Party Name | BE INTERNATIONAL MARKETING PTE. LTD. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 24 - NOT AVAILABLE |
| Address | Singapore 04971 SG |
| Party Name | BE INTERNATIONAL MARKETING PTE. LTD. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 24 - NOT AVAILABLE |
| Address | Singapore 04971 SG |
| Event Date | Event Description |
| Monday, August 1, 2022 | FINAL DECISION TRANSACTION PROCESSED BY IB |
| Wednesday, July 13, 2022 | FINAL DISPOSITION NOTICE SENT TO IB |
| Tuesday, July 12, 2022 | FINAL DISPOSITION PROCESSED |
| Sunday, May 1, 2022 | FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB |
| Tuesday, February 1, 2022 | REGISTERED-PRINCIPAL REGISTER |
| Sunday, November 28, 2021 | NOTIFICATION OF POSSIBLE OPPOSITION - PROCESSED BY IB |
| Tuesday, November 23, 2021 | NOTIFICATION PROCESSED BY IB |
| Tuesday, November 16, 2021 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, November 16, 2021 | PUBLISHED FOR OPPOSITION |
| Wednesday, November 10, 2021 | NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB |
| Wednesday, November 10, 2021 | NOTIFICATION OF POSSIBLE OPPOSITION CREATED, TO BE SENT TO IB |
| Wednesday, October 27, 2021 | NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB |
| Wednesday, October 27, 2021 | NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB |
| Wednesday, October 27, 2021 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Saturday, October 9, 2021 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, September 28, 2021 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, September 28, 2021 | ASSIGNED TO LIE |
| Monday, September 27, 2021 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Monday, September 27, 2021 | EXAMINERS AMENDMENT E-MAILED |
| Monday, September 27, 2021 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, September 21, 2021 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, September 21, 2021 | NON-FINAL ACTION E-MAILED |
| Tuesday, September 21, 2021 | NON-FINAL ACTION WRITTEN |
| Tuesday, August 24, 2021 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, August 23, 2021 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, August 23, 2021 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Saturday, July 10, 2021 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Saturday, July 10, 2021 | TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS |
| Saturday, July 10, 2021 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Saturday, July 10, 2021 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, February 22, 2021 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, February 22, 2021 | NON-FINAL ACTION E-MAILED |
| Monday, February 22, 2021 | NON-FINAL ACTION WRITTEN |
| Monday, February 1, 2021 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Saturday, January 30, 2021 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Saturday, January 30, 2021 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, January 25, 2021 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Monday, January 25, 2021 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, January 25, 2021 | TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS |
| Monday, January 25, 2021 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, January 25, 2021 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, January 25, 2021 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, August 25, 2020 | REFUSAL PROCESSED BY IB |
| Friday, July 31, 2020 | NON-FINAL ACTION MAILED - REFUSAL SENT TO IB |
| Friday, July 31, 2020 | REFUSAL PROCESSED BY MPU |
| Wednesday, June 24, 2020 | NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW |
| Tuesday, June 23, 2020 | NON-FINAL ACTION WRITTEN |
| Tuesday, June 16, 2020 | ASSIGNED TO EXAMINER |
| Tuesday, June 9, 2020 | APPLICATION FILING RECEIPT MAILED |
| Friday, June 5, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Thursday, June 4, 2020 | SN ASSIGNED FOR SECT 66A APPL FROM IB |