BE THE DIFFERENCE Trademark

Trademark Overview


On Tuesday, June 22, 2010, a trademark application was filed for BE THE DIFFERENCE with the United States Patent and Trademark Office. The USPTO has given the BE THE DIFFERENCE trademark a serial number of 85068850. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, October 5, 2018. This trademark is owned by ARAMARK Corporation. The BE THE DIFFERENCE trademark is filed in the Transportation & Storage Services, Education & Entertainment Services, and Restaurant & Hotel Services categories with the following description:

Marina services; bus and boat tour services

Educational and training services, namely, classes and workshops in the fields of food services, janitorial services, facilities maintenance and facilities management services; educational services, namely, classes and workshops in the fields of safe camping and hiking practices; educational services, namely, classes and workshops in the field of safe consumption of alcohol at sporting events

restaurants; restaurant services; contract food services; resort lodging and hotel services; providing facilities for conventions; catering services
be the difference

General Information


Serial Number85068850
Word MarkBE THE DIFFERENCE
Filing DateTuesday, June 22, 2010
Status710 - CANCELLED - SECTION 8
Status DateFriday, October 5, 2018
Registration Number4106306
Registration DateTuesday, February 28, 2012
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, December 14, 2010

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Description of MarkThe mark consists of the wording "be the difference" to the right of shaded square designs.
Goods and ServicesMarina services; bus and boat tour services
Goods and ServicesEducational and training services, namely, classes and workshops in the fields of food services, janitorial services, facilities maintenance and facilities management services; educational services, namely, classes and workshops in the fields of safe camping and hiking practices; educational services, namely, classes and workshops in the field of safe consumption of alcohol at sporting events
Goods and Servicesrestaurants; restaurant services; contract food services; resort lodging and hotel services; providing facilities for conventions; catering services

Classification Information


International Class039 - Transport; packaging and storage of goods; travel arrangement.
US Class Codes100, 105
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, October 5, 2018
Primary Code039
First Use Anywhere DateSunday, February 28, 2010
First Use In Commerce DateSunday, February 28, 2010

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, October 5, 2018
Primary Code041
First Use Anywhere DateSunday, February 28, 2010
First Use In Commerce DateSunday, February 28, 2010

International Class043 - Services for providing food and drink; temporary accommodations.
US Class Codes100, 101
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, October 5, 2018
Primary Code043
First Use Anywhere DateSunday, February 28, 2010
First Use In Commerce DateSunday, February 28, 2010

Trademark Owner History


Party NameARAMARK SERVICES, INC.
Party Type32 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressPHILADELPHIA, PA 19103

Party NameARAMARK SERVICES, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressPHILADELPHIA, PA 19107

Party NameARAMARK Corporation
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressPhiladelphia, PA 19107

Party NameARAMARK Corporation
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressPhiladelphia, PA 19107

Party NameARAMARK Corporation
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressPhiladelphia, PA 19107

Trademark Events


Event DateEvent Description
Thursday, December 19, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, December 19, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, November 22, 2019APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, November 22, 2019TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, November 22, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, November 22, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, October 5, 2018CANCELLED SEC. 8 (6-YR)
Wednesday, April 12, 2017ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, February 28, 2017COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, July 28, 2015TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, December 10, 2014AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, November 12, 2014AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, February 28, 2012REGISTERED-PRINCIPAL REGISTER
Wednesday, January 25, 2012ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, January 25, 2012TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, January 25, 2012NOTICE OF ACCEPTANCE OF STATEMENT OF USE MAILED
Tuesday, January 24, 2012NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Monday, January 23, 2012LAW OFFICE REGISTRATION REVIEW COMPLETED
Wednesday, January 18, 2012ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, January 10, 2012STATEMENT OF USE PROCESSING COMPLETE
Wednesday, January 4, 2012USE AMENDMENT FILED
Wednesday, January 4, 2012TEAS STATEMENT OF USE RECEIVED
Wednesday, August 10, 2011NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, August 9, 2011EXTENSION 1 GRANTED
Tuesday, July 19, 2011EXTENSION 1 FILED
Tuesday, August 9, 2011CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, July 19, 2011TEAS EXTENSION RECEIVED
Tuesday, February 8, 2011NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, December 14, 2010OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, December 14, 2010PUBLISHED FOR OPPOSITION
Tuesday, November 9, 2010LAW OFFICE PUBLICATION REVIEW COMPLETED
Tuesday, November 9, 2010ASSIGNED TO LIE
Wednesday, October 27, 2010APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, October 26, 2010TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, October 25, 2010CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, October 25, 2010TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, August 23, 2010NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, August 23, 2010NON-FINAL ACTION E-MAILED
Monday, August 23, 2010NON-FINAL ACTION WRITTEN
Saturday, August 14, 2010ASSIGNED TO EXAMINER
Saturday, June 26, 2010NOTICE OF DESIGN SEARCH CODE MAILED
Friday, June 25, 2010NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Friday, June 25, 2010NEW APPLICATION ENTERED IN TRAM