
| Serial Number | 99463596 |
| Word Mark | BE THE BRAND. |
| Filing Date | Monday, October 27, 2025 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, June 16, 2026 |
| Registration Number | 8301527 |
| Registration Date | Tuesday, June 16, 2026 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, April 28, 2026 |
| Pseudo Mark | BE THE BRAND |
| Goods and Services | Social media strategy and marketing consultancy focusing on helping clients create and extend their product and brand strategies by building virally engaging marketing solutions; Providing business information in the field of Social media.; Marketing consultation in the field of Social media.; Advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, October 27, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | Friday, January 1, 2021 |
| First Use In Commerce Date | Friday, January 1, 2021 |
| Party Name | NOT AVAILABLE |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 01 - Individual |
| Address | Alexandria, VA 22301 US |
| Party Name | NOT AVAILABLE |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 01 - Individual |
| Address | Alexandria, VA 22301 US |
| Party Name | NOT AVAILABLE |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 01 - Individual |
| Address | Alexandria, VA 22301 US |
| Event Date | Event Description |
| Monday, October 27, 2025 | NEW APPLICATION ENTERED |
| Monday, October 27, 2025 | APPLICATION FILING RECEIPT MAILED |
| Wednesday, October 29, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, March 11, 2026 | ASSIGNED TO EXAMINER |
| Monday, March 30, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 22, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, April 28, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, April 28, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, June 16, 2026 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, June 16, 2026 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |