BE THE BRAND Trademark

Trademark Overview


On Friday, January 4, 2008, a trademark application was filed for BE THE BRAND with the United States Patent and Trademark Office. The USPTO has given the BE THE BRAND trademark a serial number of 77364354. The federal status of this trademark filing is ABANDONED - NO STATEMENT OF USE FILED as of Monday, March 16, 2009. This trademark is owned by Energy Brands Inc.. The BE THE BRAND trademark is filed in the Light Beverage Products category with the following description:

non-alcoholic beverages, namely, drinking water, flavored drinking water, energy drinks and sports drinks
be the brand

General Information


Serial Number77364354
Word MarkBE THE BRAND
Filing DateFriday, January 4, 2008
Status606 - ABANDONED - NO STATEMENT OF USE FILED
Status DateMonday, March 16, 2009
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 20, 2008

Trademark Statements


Goods and Servicesnon-alcoholic beverages, namely, drinking water, flavored drinking water, energy drinks and sports drinks

Classification Information


International Class032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages.
US Class Codes045, 046, 048
Class Status Code6 - Active
Class Status DateTuesday, January 8, 2008
Primary Code032
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameEnergy Brands Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressWhitestone, NY 11357

Party NameEnergy Brands Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressWhitestone, NY 11357

Trademark Events


Event DateEvent Description
Monday, March 16, 2009ABANDONMENT NOTICE MAILED - NO USE STATEMENT FILED
Monday, March 16, 2009ABANDONMENT - NO USE STATEMENT FILED
Thursday, January 15, 2009ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, January 15, 2009TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, August 12, 2008NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, May 20, 2008PUBLISHED FOR OPPOSITION
Wednesday, April 30, 2008NOTICE OF PUBLICATION
Monday, April 14, 2008LAW OFFICE PUBLICATION REVIEW COMPLETED
Monday, April 14, 2008ASSIGNED TO LIE
Thursday, April 3, 2008APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, April 3, 2008ASSIGNED TO EXAMINER
Tuesday, January 8, 2008NEW APPLICATION ENTERED IN TRAM