BE THE BEST YOU Trademark

Trademark Overview


On Monday, July 22, 2013, a trademark application was filed for BE THE BEST YOU with the United States Patent and Trademark Office. The USPTO has given the BE THE BEST YOU trademark a serial number of 86016859. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, September 30, 2022. This trademark is owned by Pinnacle Entertainment, Inc.. The BE THE BEST YOU trademark is filed in the Insurance & Financial Services category with the following description:

Processing, administering and managing employee benefit plans concerning insurance and finance; Providing information in the field of employee financial benefit plans
be the best you

General Information


Serial Number86016859
Word MarkBE THE BEST YOU
Filing DateMonday, July 22, 2013
Status710 - CANCELLED - SECTION 8
Status DateFriday, September 30, 2022
Registration Number4918556
Registration DateTuesday, March 15, 2016
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, October 29, 2013

Trademark Statements


Certificate of Correction for RegistrationIn the statement, Column 1, line 1, "Nevada" should be deleted, and Delaware should be inserted.
Goods and ServicesProcessing, administering and managing employee benefit plans concerning insurance and finance; Providing information in the field of employee financial benefit plans

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, September 30, 2022
Primary Code036
First Use Anywhere DateMonday, March 31, 2014
First Use In Commerce DateMonday, March 31, 2014

Trademark Owner History


Party NamePinnacle Entertainment, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressLas Vegas, NV 89169

Party NamePinnacle Entertainment, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressLas Vegas, NV 89169

Party NamePinnacle Entertainment, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressLas Vegas, NV 89169

Trademark Events


Event DateEvent Description
Friday, September 30, 2022CANCELLED SEC. 8 (6-YR)
Wednesday, May 25, 2022ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Monday, March 15, 2021COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Thursday, January 31, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, January 31, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, October 17, 2018ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, February 15, 2017ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Friday, June 24, 2016CORRECTION UNDER SECTION 7 ¿ PROCESSED
Friday, June 24, 2016CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, May 23, 2016ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, May 23, 2016TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, May 18, 2016ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, May 4, 2016ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, April 19, 2016TEAS SECTION 7 REQUEST RECEIVED
Tuesday, March 15, 2016REGISTERED-PRINCIPAL REGISTER
Tuesday, February 9, 2016NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Monday, February 8, 2016ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Sunday, January 17, 2016STATEMENT OF USE PROCESSING COMPLETE
Wednesday, November 25, 2015USE AMENDMENT FILED
Wednesday, November 25, 2015TEAS STATEMENT OF USE RECEIVED
Wednesday, July 8, 2015NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, July 7, 2015SOU EXTENSION 3 GRANTED
Friday, June 19, 2015SOU EXTENSION 3 FILED
Friday, June 19, 2015TEAS EXTENSION RECEIVED
Thursday, January 15, 2015NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, January 14, 2015SOU EXTENSION 2 GRANTED
Thursday, November 20, 2014SOU EXTENSION 2 FILED
Monday, January 12, 2015CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, November 20, 2014TEAS EXTENSION RECEIVED
Friday, May 23, 2014NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, May 21, 2014SOU EXTENSION 1 GRANTED
Wednesday, May 21, 2014SOU EXTENSION 1 FILED
Wednesday, May 21, 2014TEAS EXTENSION RECEIVED
Tuesday, December 24, 2013NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, October 29, 2013OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, October 29, 2013PUBLISHED FOR OPPOSITION
Wednesday, October 9, 2013NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Wednesday, September 18, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, September 18, 2013ASSIGNED TO EXAMINER
Friday, July 26, 2013NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Thursday, July 25, 2013NEW APPLICATION ENTERED IN TRAM