| Serial Number | 86506470 |
| Word Mark | BE THE BEST IN B2B |
| Filing Date | Saturday, January 17, 2015 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Tuesday, November 25, 2025 |
| Registration Number | 4803364 |
| Registration Date | Tuesday, September 1, 2015 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, June 16, 2015 |
| Goods and Services | Educational services, namely, conducting workshops and training in the fields of sales strategy, advertising strategy, client relationship management, client satisfaction, and client retention |
| Pseudo Mark | BE THE BEST IN B TWO B; BE THE BEST IN B TO B |
| Goods and Services | Business consulting services; Business information services; Business consulting services in the field of client satisfaction and retention; Business services, namely, developing client experience strategies for others in the fields of gathering, analyzing and processing business information; Business services, namely, developing client experience strategies for others in the fields of gathering, analyzing and processing business information in connection with competitive products and services of third parties, and sales strategy; Client relationship management; Providing a website featuring business information, namely, business information in the nature of client management, satisfaction, and retention |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, January 29, 2015 |
| Primary Code | 035 |
| First Use Anywhere Date | Sunday, August 31, 2014 |
| First Use In Commerce Date | Sunday, August 31, 2014 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, January 29, 2015 |
| Primary Code | 041 |
| First Use Anywhere Date | Sunday, August 31, 2014 |
| First Use In Commerce Date | Sunday, August 31, 2014 |
| Party Name | The Brookeside Group, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Acton, MA 01720 |
| Party Name | The Brookeside Group, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Acton, MA 01720 |
| Party Name | The Brookeside Group, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Acton, MA 01720 |
| Event Date | Event Description |
| Wednesday, January 21, 2015 | NEW APPLICATION ENTERED |
| Thursday, January 29, 2015 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, January 30, 2015 | NOTICE OF PSEUDO MARK E-MAILED |
| Wednesday, April 22, 2015 | ASSIGNED TO EXAMINER |
| Monday, April 27, 2015 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, May 27, 2015 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 16, 2015 | PUBLISHED FOR OPPOSITION |
| Tuesday, June 16, 2015 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, September 1, 2015 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, September 1, 2020 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Monday, August 16, 2021 | TEAS SECTION 8 & 15 RECEIVED |
| Wednesday, November 17, 2021 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Wednesday, November 17, 2021 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Wednesday, November 17, 2021 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Sunday, September 1, 2024 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Thursday, August 14, 2025 | TEAS SECTION 8 & 9 RECEIVED |
| Tuesday, November 25, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, November 25, 2025 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Tuesday, November 25, 2025 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Tuesday, November 25, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |