| Serial Number | 85354860 |
| Word Mark | BE THE ALPHA |
| Filing Date | Thursday, June 23, 2011 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, August 31, 2018 |
| Registration Number | 4091064 |
| Registration Date | Tuesday, January 24, 2012 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, November 8, 2011 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Description of Mark | The mark consists of the image of a wolf's head with the wording "BE THE ALPHA" located below the image. |
| Goods and Services | Hooded sweat shirts; Shirts; Sweat shirts; T-shirts; Tops |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, August 31, 2018 |
| Primary Code | 025 |
| First Use Anywhere Date | Thursday, March 31, 2011 |
| First Use In Commerce Date | Thursday, March 31, 2011 |
| Party Name | NOT AVAILABLE |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 01 - Individual |
| Address | JERSEY CITY, NJ 07302 |
| Party Name | NOT AVAILABLE |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 01 - Individual |
| Address | JERSEY CITY, NJ 07302 |
| Party Name | BE THE ALPHA, INC. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Jersey City, NJ 07302 |
| Party Name | BE THE ALPHA, INC. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Jersey City, NJ 07302 |
| Party Name | BE THE ALPHA, INC. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Jersey City, NJ 07302 |
| Event Date | Event Description |
| Friday, August 31, 2018 | CANCELLED SEC. 8 (6-YR) |
| Tuesday, January 24, 2017 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Wednesday, January 7, 2015 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Friday, January 2, 2015 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, May 15, 2013 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, January 24, 2012 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, November 8, 2011 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, November 8, 2011 | PUBLISHED FOR OPPOSITION |
| Wednesday, October 5, 2011 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, October 5, 2011 | ASSIGNED TO EXAMINER |
| Thursday, June 30, 2011 | NOTICE OF DESIGN SEARCH CODE MAILED |
| Wednesday, June 29, 2011 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Monday, June 27, 2011 | NEW APPLICATION ENTERED IN TRAM |