BE THE ALOHA Trademark

Trademark Overview

On Tuesday, December 19, 2017, a trademark application was filed for BE THE ALOHA with the United States Patent and Trademark Office. The USPTO has given the BE THE ALOHA trademark a serial number of 87726402. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Thursday, February 27, 2025. This trademark is owned by Shaka Beverages LLC. The BE THE ALOHA trademark is filed in the Staple Food Products and Light Beverage Products categories with the following description:

Tea; Tea-based beverages; Beverages made of tea; [ Coffee and tea; ] Herbal tea; Iced tea

Soft drinks; Fruit flavored soft drinks; Fruit-based soft drinks flavored with tea; Low calorie soft drinks; Low-calorie soft drinks; Soft drinks flavored with tea
be the aloha

General Information

Serial Number87726402
Word MarkBE THE ALOHA
Filing DateTuesday, December 19, 2017
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateThursday, February 27, 2025
Registration Number5591810
Registration DateTuesday, October 23, 2018
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 15, 2018

Trademark Statements

Goods and ServicesTea; Tea-based beverages; Beverages made of tea; [ Coffee and tea; ] Herbal tea; Iced tea
Goods and ServicesSoft drinks; Fruit flavored soft drinks; Fruit-based soft drinks flavored with tea; Low calorie soft drinks; Low-calorie soft drinks; Soft drinks flavored with tea

Classification Information

International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateFriday, January 5, 2018
Primary Code030
First Use Anywhere DateMonday, January 1, 2018
First Use In Commerce DateSunday, May 13, 2018
International Class032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages.
US Class Codes045, 046, 048
Class Status Code6 - Active
Class Status DateFriday, January 5, 2018
Primary Code032
First Use Anywhere DateMonday, January 1, 2018
First Use In Commerce DateSunday, May 13, 2018

Trademark Owner History

Party NameShaka Beverages LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressHilo, HI 96720
Party NameShaka Beverages LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressHonolulu, HI 96825
Party NameShaka Beverages LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressHonolulu, HI 96825

Trademark Events

Event DateEvent Description
Friday, March 30, 2018EXAMINERS AMENDMENT -WRITTEN
Friday, March 30, 2018EXAMINERS AMENDMENT E-MAILED
Friday, December 22, 2017NEW APPLICATION ENTERED
Friday, January 5, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, March 29, 2018ASSIGNED TO EXAMINER
Friday, March 30, 2018NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Tuesday, August 7, 2018USE AMENDMENT FILED
Friday, March 30, 2018EXAMINER'S AMENDMENT ENTERED
Friday, March 30, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, April 6, 2018ASSIGNED TO LIE
Wednesday, April 25, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, May 15, 2018PUBLISHED FOR OPPOSITION
Tuesday, May 15, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, July 10, 2018NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, August 7, 2018TEAS STATEMENT OF USE RECEIVED
Thursday, September 6, 2018STATEMENT OF USE PROCESSING COMPLETE
Tuesday, October 23, 2018REGISTERED-PRINCIPAL REGISTER
Thursday, September 6, 2018CASE ASSIGNED TO INTENT TO USE PARALEGAL
Monday, September 17, 2018ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, September 18, 2018NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Wednesday, April 8, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, April 8, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, April 8, 2020TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, April 15, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, April 13, 2022ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Friday, April 15, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, October 23, 2023COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, October 23, 2024TEAS SECTION 8 & 15 RECEIVED
Thursday, February 27, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, February 27, 2025REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Thursday, February 27, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Thursday, June 23, 2022ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Friday, April 15, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, April 15, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, April 15, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Related Keywords

aloha soft drinks flavored beverages based fruit calorie iced made coffee