BE SQUARE Trademark

Trademark Overview


On Monday, February 11, 1952, a trademark application was filed for BE SQUARE with the United States Patent and Trademark Office. The USPTO has given the BE SQUARE trademark a serial number of 71624772. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, April 1, 2016. This trademark is owned by BARECO OIL COMPANY. The BE SQUARE trademark is filed in the Lubricant & Fuel Products category with the following description:

MICROCRYSTALLINE WAX
be square

General Information


Serial Number71624772
Word MarkBE SQUARE
Filing DateMonday, February 11, 1952
Status710 - CANCELLED - SECTION 8
Status DateFriday, April 1, 2016
Registration Number0572022
Registration DateTuesday, March 17, 1953
Mark Drawing5U07 - Drawing with word(s) / letter(s) / number(s) in Stylized form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesMICROCRYSTALLINE WAX

Classification Information


International Class004 - Industrial oils and greases; lubricants; dust absorbing, wetting and binding compositions; fuels (including motor spirit) and illuminants; candles and wicks for lighting.
US Class Codes006
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, April 1, 2016
Primary Code006
First Use Anywhere DateTuesday, April 30, 1935
First Use In Commerce DateTuesday, April 30, 1935

Trademark Owner History


Party NameBAKER HUGHES INCORPORATED
Party Type41 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressHouston, TX 772104740

Party NamePETROLITE CORPORATION
Party Type40 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressST. LOUIS, MO 631191897

Party NameBARECO OIL COMPANY
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressTULSA, OK

Trademark Events


Event DateEvent Description
Friday, April 1, 2016CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Saturday, September 8, 2012APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Saturday, September 8, 2012TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, August 12, 2010TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, October 16, 2008CASE FILE IN TICRS
Tuesday, December 2, 2003REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)
Tuesday, December 2, 2003REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Monday, September 15, 2003REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Monday, May 24, 1993REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Wednesday, February 24, 1993REGISTERED - SEC. 9 FILED/CHECK RECORD FOR SEC. 8
Saturday, March 17, 1973REGISTERED AND RENEWED (FIRST RENEWAL - 20 YRS)

Related Keywords


square microcrystalline