| Serial Number | 86343749 |
| Word Mark | BE PART OF THE EFFECT |
| Filing Date | Monday, July 21, 2014 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, February 10, 2023 |
| Registration Number | 5008580 |
| Registration Date | Tuesday, July 26, 2016 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, September 22, 2015 |
| Goods and Services | Printed matter, namely, direct selling aids and sales literature in the nature of printed forms, informational booklets, brochures, pamphlets, business kits comprised of printed literature, brochures, flyers, information sheets, product briefs, product guides, technical bulletins, and facts sheets, in the fields of dietary and nutritional supplements, food, tea, nutrition, personal health, weight loss, personal health care management, health care products, skin care, beauty care, cosmetics and personal care preparations, household cleaning preparations, laundry care products, dishwashing products, disinfectants, non-medicated skin care products, skin care preparations, cosmetics, hair care preparations, dentifrices, sunscreen preparations, and/or water purification units and filters; stationery; letterhead paper; envelopes; memo pads; shipping labels; decals; business cards; order forms; newsletters for independent distributors concerning the fields of food, nutrition, weight loss, health, wellness, the environment and/or marketing; motivational or instructional printed matter, namely, brochures and newsletters in the field of personal health care management and personal health care products, directed to independent distributors for marketing goods and services |
| Goods and Services | Retail store services and computerized online ordering services featuring food supplements, food bars, powdered drink mixes, teas, nutritional supplements, dietary supplements, vitamins and minerals, cosmetics, toiletries, skin and hair care products, household cleaners and household cleaning products, personal care products, water treatment products, stationery, letterhead, envelopes, memo pads, shipping labels, decals, business cards, order forms; retail shop-at-home party services and shop-at-office party services in the fields of food supplements, food bars, powdered drink mixes, teas, nutritional supplements, dietary supplements, cosmetics, toiletries, skin care products, hair care products, household cleaning products, personal care products, and water treatment products; promoting the retail store and online services of others, namely, independent distributors, through the distribution of printed promotional literature and placing advertisements, advertising questionnaires, and informational advertising brochures electronically on a global computer network; on-line business networking services; providing incentive commission reward programs for independent distributor sales representatives to promote the sale of food supplements, food bars, powdered drink mixes, teas, nutritional supplements, dietary supplements, cosmetics, toiletries, skin and hair care products, household cleaners and household cleaning products, personal care products, water treatment products |
| International Class | 016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks. |
| US Class Codes | 002, 005, 022, 023, 029, 037, 038, 050 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, February 10, 2023 |
| Primary Code | 016 |
| First Use Anywhere Date | Tuesday, July 1, 2014 |
| First Use In Commerce Date | Tuesday, July 1, 2014 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, February 10, 2023 |
| Primary Code | 035 |
| First Use Anywhere Date | Tuesday, July 1, 2014 |
| First Use In Commerce Date | Tuesday, July 1, 2014 |
| Party Name | Shaklee Corporation |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Pleasanton, CA 94588 |
| Party Name | Shaklee Corporation |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Pleasanton, CA 94588 |
| Party Name | Shaklee Corporation |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Pleasanton, CA 94588 |
| Event Date | Event Description |
| Friday, February 10, 2023 | CANCELLED SEC. 8 (6-YR) |
| Monday, July 26, 2021 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, July 26, 2016 | REGISTERED-PRINCIPAL REGISTER |
| Friday, June 24, 2016 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Thursday, June 23, 2016 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Thursday, May 26, 2016 | ASSIGNED TO EXAMINER |
| Tuesday, May 24, 2016 | STATEMENT OF USE PROCESSING COMPLETE |
| Tuesday, April 26, 2016 | USE AMENDMENT FILED |
| Friday, May 20, 2016 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, April 26, 2016 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, November 17, 2015 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, September 22, 2015 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, September 22, 2015 | PUBLISHED FOR OPPOSITION |
| Wednesday, September 2, 2015 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Wednesday, August 19, 2015 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Tuesday, August 18, 2015 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, August 12, 2015 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, August 12, 2015 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, August 5, 2015 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Tuesday, March 3, 2015 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Tuesday, March 3, 2015 | FINAL REFUSAL E-MAILED |
| Tuesday, March 3, 2015 | FINAL REFUSAL WRITTEN |
| Monday, February 23, 2015 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, February 23, 2015 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, February 16, 2015 | ASSIGNED TO LIE |
| Wednesday, February 11, 2015 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, August 11, 2014 | NOTIFICATION OF PRIORITY ACTION E-MAILED |
| Monday, August 11, 2014 | PRIORITY ACTION E-MAILED |
| Monday, August 11, 2014 | PRIORITY ACTION WRITTEN |
| Thursday, August 7, 2014 | ASSIGNED TO EXAMINER |
| Monday, July 28, 2014 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, July 24, 2014 | NEW APPLICATION ENTERED |