BE MORE HORIZONTAL Trademark
Trademark Overview
On Tuesday, February 24, 2026, a trademark application was filed for BE MORE HORIZONTAL with the United States Patent and Trademark Office. The USPTO has given the BE MORE HORIZONTAL trademark a serial number of 99668487. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, July 7, 2026. This trademark is owned by Wyndham Hotel Group, LLC. The BE MORE HORIZONTAL trademark is filed in the Restaurant & Hotel Services category with the following description:
Resort hotel accommodation services; Hotel accommodation, restaurant and bar services; Providing temporary accommodation; Making reservations and bookings for temporary lodging
General Information
| Serial Number | 99668487 |
| Word Mark | BE MORE HORIZONTAL |
| Filing Date | Tuesday, February 24, 2026 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, July 7, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, July 7, 2026 |
Trademark Statements
| Goods and Services | Resort hotel accommodation services; Hotel accommodation, restaurant and bar services; Providing temporary accommodation; Making reservations and bookings for temporary lodging |
Classification Information
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, February 24, 2026 |
| Primary Code | 043 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Wyndham Hotel Group, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Parsippany, NJ 07054
US |
| Party Name | Wyndham Hotel Group, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Parsippany, NJ 07054
US |
Trademark Events
| Event Date | Event Description |
| Tuesday, February 24, 2026 | NEW APPLICATION ENTERED |
| Tuesday, February 24, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, February 24, 2026 | APPLICATION FILING RECEIPT MAILED |
| Friday, June 5, 2026 | ASSIGNED TO EXAMINER |
| Sunday, June 7, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, July 1, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, July 7, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, July 7, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
