BE INFORMED. BE SMART. BE SECURE. Trademark

Trademark Overview


On Wednesday, May 22, 2013, a trademark application was filed for BE INFORMED. BE SMART. BE SECURE. with the United States Patent and Trademark Office. The USPTO has given the BE INFORMED. BE SMART. BE SECURE. trademark a serial number of 85939775. The federal status of this trademark filing is REGISTERED AND RENEWED as of Saturday, October 26, 2024. This trademark is owned by American Republic Insurance Services, LLC. The BE INFORMED. BE SMART. BE SECURE. trademark is filed in the Insurance & Financial Services category with the following description:

Insurance agencies in the fields of life, accident and health insurance and insurance brokerages
be informed. be smart. be secure.

General Information


Serial Number85939775
Word MarkBE INFORMED. BE SMART. BE SECURE.
Filing DateWednesday, May 22, 2013
Status800 - REGISTERED AND RENEWED
Status DateSaturday, October 26, 2024
Registration Number4586986
Registration DateTuesday, August 19, 2014
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, June 3, 2014

Trademark Statements


Goods and ServicesInsurance agencies in the fields of life, accident and health insurance and insurance brokerages

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, June 4, 2013
Primary Code036
First Use Anywhere DateMonday, February 27, 2012
First Use In Commerce DateMonday, February 27, 2012

Trademark Owner History


Party NameAmerican Republic Insurance Services, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressDes Moines, IA 50309

Party NameAmerican Republic Insurance Services, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressDes Moines, IA 50309

Party NameAmerican Republic Insurance Services, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressDes Moines, IA 50309

Trademark Events


Event DateEvent Description
Monday, September 9, 2013ASSIGNED TO EXAMINER
Thursday, September 12, 2013NON-FINAL ACTION WRITTEN
Thursday, September 12, 2013NON-FINAL ACTION E-MAILED
Thursday, September 12, 2013NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, March 12, 2014TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, March 12, 2014CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, March 13, 2014TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, April 2, 2014APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, April 24, 2014ASSIGNED TO LIE
Wednesday, May 14, 2014NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, June 3, 2014PUBLISHED FOR OPPOSITION
Tuesday, June 3, 2014OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, August 19, 2014REGISTERED-PRINCIPAL REGISTER
Monday, August 19, 2019COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, June 4, 2013NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, March 26, 2014EXAMINERS AMENDMENT -WRITTEN
Wednesday, March 26, 2014EXAMINERS AMENDMENT E-MAILED
Wednesday, March 26, 2014NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Wednesday, March 26, 2014EXAMINER'S AMENDMENT ENTERED
Friday, April 25, 2014LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, October 28, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, August 4, 2020TEAS SECTION 8 RECEIVED
Wednesday, October 28, 2020NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED
Wednesday, October 28, 2020REGISTERED - SEC. 8 (6-YR) ACCEPTED
Wednesday, November 23, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, November 23, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, November 23, 2022TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Wednesday, November 23, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, July 30, 2024TEAS SECTION 8 & 9 RECEIVED
Saturday, October 26, 2024CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, October 26, 2024REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Saturday, October 26, 2024REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Saturday, October 26, 2024NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Friday, September 8, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Saturday, August 19, 2023COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Friday, September 8, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, September 8, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, September 8, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, September 8, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED