| Serial Number | 87705997 |
| Word Mark | BE HOT |
| Filing Date | Saturday, December 2, 2017 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, February 28, 2025 |
| Registration Number | 5539314 |
| Registration Date | Tuesday, August 14, 2018 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, May 29, 2018 |
| Goods and Services | Meditation studio services; Meditation training; Pilates instruction; Yoga instruction; Charitable services in the nature of providing fitness instruction in the field of Yoga, Pilates, Meditation, Hot Yoga, Hot Pilates, strength training, kettle bells, pre-natal stretching; Personal training services, namely, strength and conditioning training; Personal training services, namely, strength and conditioning training and speed training; Personal fitness training services, namely, providing cross-training instruction to tennis players, based on pilates methods and tennis techniques, in a studio or on a tennis court; Physical fitness training services using pilates apparatuses, pilates training techniques and tennis techniques to improve core strength, endurance and match play for tennis players in order to prevent tennis-related injuries and assist in the rehabilitation process of injured tennis players; Providing fitness and exercise studio services, namely, pilates instruction and training; Providing fitness and exercise studio services, namely, providing pilates apparatuses and tennis training equipment; Providing fitness instruction services in the field of Yoga, Pilates, Meditation, Hot Yoga, Hot Pilates, strength training, kettle bells, pre-natal stretching; Providing fitness training services in the field of Yoga, Pilates, Meditation, Hot Yoga, Hot Pilates, strength training, kettle bells, pre-natal stretching; Providing personal training and physical fitness consultation to corporate clients to help their employees make physical fitness, strength, conditioning, and exercise alterations in their daily living; Providing personal training and physical fitness consultation to individuals to help them make physical fitness, strength, conditioning, and exercise improvement in their daily living; Providing physical fitness and exercise service, namely, indoor cycling and yoga instruction |
| Description of Mark | The mark consists of an image of the silhouette of two persons each in a shoulder stand yoga pose with heads and feet touching above the wording "Be Hot" in a stylized font all within a square with rounded corners. |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, February 28, 2025 |
| Primary Code | 041 |
| First Use Anywhere Date | Wednesday, June 10, 2009 |
| First Use In Commerce Date | Wednesday, June 10, 2009 |
| Party Name | BE YOGA LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | St. George, UT 84790 |
| Party Name | BE YOGA LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | St. George, UT 84790 |
| Party Name | BE YOGA LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | St. George, UT 84790 |
| Event Date | Event Description |
| Wednesday, December 13, 2017 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, December 6, 2017 | NEW APPLICATION ENTERED |
| Thursday, March 15, 2018 | NON-FINAL ACTION E-MAILED |
| Thursday, March 15, 2018 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, April 26, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, December 14, 2017 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, March 15, 2018 | ASSIGNED TO EXAMINER |
| Thursday, March 15, 2018 | NON-FINAL ACTION WRITTEN |
| Thursday, April 19, 2018 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, April 26, 2018 | ASSIGNED TO LIE |
| Thursday, April 26, 2018 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, April 26, 2018 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, May 9, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, May 29, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 29, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 14, 2018 | REGISTERED-PRINCIPAL REGISTER |
| Friday, February 28, 2025 | CANCELLED SEC. 8 (6-YR) |
| Monday, August 14, 2023 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |