| Serial Number | 78779409 |
| Word Mark | BE EXCITED ABOUT READING |
| Filing Date | Thursday, December 22, 2005 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, October 3, 2014 |
| Registration Number | 3388889 |
| Registration Date | Tuesday, February 26, 2008 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, December 11, 2007 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Description of Mark | The mark consists of a bear with human attributes wearing clothes and shoes and reading a book. The mark also consists of several stars and the stylized words BE EXCITED ABOUT READING. |
| Goods and Services | Charitable fundraising services, namely, sharing profits from magazine subscription sales with not-for-profit organizations |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, October 3, 2014 |
| Primary Code | 036 |
| First Use Anywhere Date | Monday, January 31, 2005 |
| First Use In Commerce Date | Monday, January 31, 2005 |
| Party Name | GREAT AMERICAN OPPORTUNITIES, INC. |
| Party Type | 33 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | NASHVILLE, TN 37230 |
| Party Name | TI MEDIA SOLUTIONS INC. |
| Party Type | 32 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | NEW YORK, NY 10020 |
| Party Name | QSP, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | NEW YORK, NY 100201393 |
| Party Name | The Reader's Digest Association, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Pleasantville, NY 10570 |
| Party Name | The Reader's Digest Association, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Pleasantville, NY 10570 |
| Party Name | The Reader's Digest Association, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Pleasantville, NY 10570 |
| Event Date | Event Description |
| Friday, October 3, 2014 | CANCELLED SEC. 8 (6-YR) |
| Thursday, April 19, 2012 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, April 19, 2012 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, April 25, 2012 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, June 30, 2010 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Thursday, March 5, 2009 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, March 5, 2009 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, August 27, 2008 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, February 26, 2008 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, December 11, 2007 | PUBLISHED FOR OPPOSITION |
| Wednesday, November 21, 2007 | NOTICE OF PUBLICATION |
| Monday, November 5, 2007 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Monday, November 5, 2007 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, October 12, 2007 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, October 12, 2007 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, October 12, 2007 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, August 10, 2007 | REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED |
| Saturday, February 10, 2007 | LETTER OF SUSPENSION E-MAILED |
| Saturday, February 10, 2007 | SUSPENSION LETTER WRITTEN |
| Saturday, January 20, 2007 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Saturday, January 20, 2007 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, January 19, 2007 | ASSIGNED TO LIE |
| Wednesday, December 20, 2006 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Saturday, June 24, 2006 | NON-FINAL ACTION E-MAILED |
| Saturday, June 24, 2006 | NON-FINAL ACTION WRITTEN |
| Monday, June 12, 2006 | ASSIGNED TO EXAMINER |
| Saturday, December 31, 2005 | NOTICE OF DESIGN SEARCH CODE MAILED |
| Friday, December 30, 2005 | NEW APPLICATION ENTERED IN TRAM |