| Serial Number | 85238908 |
| Word Mark | BE DIRECT |
| Filing Date | Thursday, February 10, 2011 |
| Status | 606 - ABANDONED - NO STATEMENT OF USE FILED |
| Status Date | Monday, March 12, 2012 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, June 14, 2011 |
| Goods and Services | Direct marketing advertising for others; Direct marketing consulting services |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, February 15, 2011 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | MA Capital, LLP |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 13 - Limited Partnership |
| Address | Minneapolis, MN 55305 |
| Party Name | MA Capital, LLP |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 13 - Limited Partnership |
| Address | Minneapolis, MN 55305 |
| Event Date | Event Description |
| Monday, March 12, 2012 | ABANDONMENT NOTICE MAILED - NO USE STATEMENT FILED |
| Monday, March 12, 2012 | ABANDONMENT - NO USE STATEMENT FILED |
| Tuesday, August 9, 2011 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, June 14, 2011 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, June 14, 2011 | PUBLISHED FOR OPPOSITION |
| Thursday, May 12, 2011 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Thursday, May 12, 2011 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, May 12, 2011 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, May 12, 2011 | ASSIGNED TO LIE |
| Thursday, May 12, 2011 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Thursday, May 12, 2011 | EXAMINERS AMENDMENT E-MAILED |
| Thursday, May 12, 2011 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, May 11, 2011 | ASSIGNED TO EXAMINER |
| Tuesday, February 15, 2011 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Monday, February 14, 2011 | NEW APPLICATION ENTERED IN TRAM |