| Serial Number | 97177109 |
| Word Mark | BE BETTER MY FRIEND. |
| Filing Date | Friday, December 17, 2021 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, February 18, 2025 |
| Registration Number | 7691756 |
| Registration Date | Tuesday, February 18, 2025 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, November 12, 2024 |
| Goods and Services | Vegan ice cream; Ice cream substitute; Plant-based ice cream for refreshment and desserts; Dairy-free chocolate |
| Description of Mark | The mark consists of the wording "BE BETTER MY FRIEND." appearing stacked vertically in a black, stylized font, with a gold line looping in, around and through the wording. The color white appearing in the mark is merely background and not a feature of the mark. |
| Goods and Services | Non-dairy milk substitutes; Plant-based milk substitutes, namely, coconut milk, almond milk, rice milk and oat milk; Plant-based cream substitutes; Plant-based cream cheese substitutes; Plant-based cheese substitutes; Plant-based yoghurt substitutes; Plant-based milk substitutes; Plant-based butter substitutes; Vegetable oils and fats for food; Egg substitutes and egg substitutes in the form of powders; Unflavored and unsweetened gelatin substitutes; Agar-agar for food; Preserved, frozen, dried, cooked or processed fruits, Agar-agar for food, vegetables, seeds, pulses, potatoes, algae and seaweed |
| Indication of Colors claimed | The color(s) black and gold is/are claimed as a feature of the mark. |
| International Class | 029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, December 21, 2021 |
| Primary Code | 029 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, December 21, 2021 |
| Primary Code | 030 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Be Better My Friend B.V. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | Amsterdam 1017WV NL |
| Party Name | Be Better My Friend B.V. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | Amsterdam 1017WV NL |
| Party Name | Be Better My Friend B.V. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Amsterdam 1017WV NL |
| Event Date | Event Description |
| Tuesday, December 21, 2021 | NEW APPLICATION ENTERED |
| Tuesday, December 21, 2021 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, December 22, 2021 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, September 23, 2022 | ASSIGNED TO EXAMINER |
| Thursday, September 29, 2022 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, September 29, 2022 | NON-FINAL ACTION WRITTEN |
| Thursday, September 29, 2022 | NON-FINAL ACTION E-MAILED |
| Monday, March 27, 2023 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, March 28, 2023 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, April 25, 2023 | NOTIFICATION OF LETTER OF SUSPENSION E-MAILED |
| Monday, March 27, 2023 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, April 25, 2023 | SUSPENSION LETTER WRITTEN |
| Tuesday, April 25, 2023 | LETTER OF SUSPENSION E-MAILED |
| Friday, January 12, 2024 | TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED |
| Tuesday, January 2, 2024 | SUSPENSION CHECKED - TO ATTORNEY FOR ACTION |
| Thursday, January 11, 2024 | SUSPENSION INQUIRY WRITTEN |
| Thursday, January 11, 2024 | INQUIRY TO SUSPENSION E-MAILED |
| Thursday, January 11, 2024 | NOTIFICATION OF INQUIRY AS TO SUSPENSION E-MAILED |
| Tuesday, August 27, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, August 27, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, August 27, 2024 | ASSIGNED TO LIE |
| Wednesday, August 28, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, August 28, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, October 1, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, March 22, 2024 | TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED |
| Wednesday, October 23, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, November 12, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, November 12, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Saturday, December 14, 2024 | TEAS POST PUBLICATION AMENDMENT RECEIVED |
| Tuesday, December 24, 2024 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Thursday, December 26, 2024 | NOTICE OF ALLOWANCE CANCELLED |
| Thursday, December 26, 2024 | TEAS DELETE 1(B) BASIS RECEIVED |
| Friday, January 24, 2025 | ASSIGNED TO PETITION STAFF |
| Monday, January 27, 2025 | POST PUBLICATION AMENDMENT - ENTERED |
| Tuesday, January 28, 2025 | 1(B) BASIS DELETED; PROCEED TO REGISTRATION |
| Tuesday, February 18, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, February 18, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |