BE, B E Trademark

Trademark Overview


On Wednesday, September 6, 2017, a trademark application was filed for BE, B E with the United States Patent and Trademark Office. The USPTO has given the BE, B E trademark a serial number of 87597489. The federal status of this trademark filing is REGISTERED as of Tuesday, April 28, 2020. This trademark is owned by ADVENUE LIMITED. The BE, B E trademark is filed in the Communication Services, Machinery Products, Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, Personal, and Legal & Social Services categories with the following description:

computer operating programs, recorded; laptop computers; smart glasses in the nature of data processing equipment; smart watches in the nature of data processing equipment; interactive video kiosks for use in providing information to end users concerning shops and advertising; digital signage; smart phones; video recorders; portable media players; video baby monitors; automatic advertising player, namely, digital signage with a content management system for video advertisements; fluorescent screens; video screens; monitors; tablet computers; light-emitting electronic laser pointers; monitoring apparatus, electric, namely, digital signage with a content management system for video advertisements; television apparatus for projection purposes; television cameras; digital photo frames; electronic book readers; cinematographic cameras; 3D spectacles; computer software, recorded for two dimensional and three dimensional displays used in the business-to-consumer and business-to-business indus...

video kiosks comprised of vending machines

wireless broadcasting; rental of message sending apparatus, in the nature of telecommunications equipment, namely, portable signage; providing telecommunications connections to a global computer network; message sending; computer aided transmission of messages and images; streaming of data; radio communications; cable television broadcasting; communications by cellular phones; communications by computer terminals

business management consultancy; provision of an on-line marketplace for buyers and sellers of goods and services; advertising and publicity; advertising; on-line advertising on a computer network; advisory services for business management; television advertising; organization of exhibitions for commercial or advertising purposes; provision of commercial and business contact information; commercial intermediation services in the nature of potential private investors with entrepreneurs needing funding; providing business information via a web site; rental of message sending apparatus, in the nature of telecommunications equipment, namely, portable signage for advertising purposes

rental of message sending apparatus, in the nature of telecommunications equipment, namely, portable signage for personal messages
be, b e

General Information


Serial Number87597489
Word MarkBE, B E
Filing DateWednesday, September 6, 2017
Status700 - REGISTERED
Status DateTuesday, April 28, 2020
Registration Number6039599
Registration DateTuesday, April 28, 2020
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, February 11, 2020

Trademark Statements


Description of MarkThe mark consists of Crown-shaped logo with a centered four-looped bow with a backwards "B" extending from the left side of the bow and an "E" extending from the right side of the bow, wherein the backward "B" and the "E" are within the crown-shaped logo.
Goods and Servicescomputer operating programs, recorded; laptop computers; smart glasses in the nature of data processing equipment; smart watches in the nature of data processing equipment; interactive video kiosks for use in providing information to end users concerning shops and advertising; digital signage; smart phones; video recorders; portable media players; video baby monitors; automatic advertising player, namely, digital signage with a content management system for video advertisements; fluorescent screens; video screens; monitors; tablet computers; light-emitting electronic laser pointers; monitoring apparatus, electric, namely, digital signage with a content management system for video advertisements; television apparatus for projection purposes; television cameras; digital photo frames; electronic book readers; cinematographic cameras; 3D spectacles; computer software, recorded for two dimensional and three dimensional displays used in the business-to-consumer and business-to-business industries for imaging or playing video files; downloadable computer programs for two dimensional and three dimensional displays used in the business-to-consumer and business-to-business industries for imaging or playing video files; computer hardware; video telephones; cell phones; mobile telephones
Goods and Servicesvideo kiosks comprised of vending machines
Goods and Serviceswireless broadcasting; rental of message sending apparatus, in the nature of telecommunications equipment, namely, portable signage; providing telecommunications connections to a global computer network; message sending; computer aided transmission of messages and images; streaming of data; radio communications; cable television broadcasting; communications by cellular phones; communications by computer terminals
Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and Servicesbusiness management consultancy; provision of an on-line marketplace for buyers and sellers of goods and services; advertising and publicity; advertising; on-line advertising on a computer network; advisory services for business management; television advertising; organization of exhibitions for commercial or advertising purposes; provision of commercial and business contact information; commercial intermediation services in the nature of potential private investors with entrepreneurs needing funding; providing business information via a web site; rental of message sending apparatus, in the nature of telecommunications equipment, namely, portable signage for advertising purposes
Goods and Servicesrental of message sending apparatus, in the nature of telecommunications equipment, namely, portable signage for personal messages

Classification Information


International Class038 - Services allowing people to communicate with another by a sensory means.
US Class Codes100, 101, 104
Class Status Code6 - Active
Class Status DateTuesday, September 12, 2017
Primary Code038
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class007 - Machines and machine tools; motors and engines (except for land vehicles); machine coupling and transmission components (except for land vehicles); agricultural implements other than hand-operated; incubators for eggs.
US Class Codes013, 019, 021, 023, 031, 034, 035
Class Status Code6 - Active
Class Status DateThursday, June 14, 2018
Primary Code007
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateTuesday, September 12, 2017
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, September 12, 2017
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class045 - Legal services; security services for the protection of property and individuals; personal and social services rendered by others to meet the needs of individuals.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateThursday, January 10, 2019
Primary Code045
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameADVENUE LIMITED
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressWAN CHAI
HK

Party NameADVENUE LIMITED
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressWAN CHAI
HK

Party NameADVENUE LIMITED
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressWAN CHAI
HK

Trademark Events


Event DateEvent Description
Monday, December 11, 2017ASSIGNED TO EXAMINER
Saturday, September 9, 2017NEW APPLICATION ENTERED
Tuesday, September 12, 2017NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, September 13, 2017NOTICE OF DESIGN SEARCH CODE E-MAILED
Monday, December 31, 2018EXPARTE APPEAL RECEIVED AT TTAB
Thursday, December 14, 2017NON-FINAL ACTION WRITTEN
Thursday, December 14, 2017NON-FINAL ACTION E-MAILED
Thursday, December 14, 2017NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, June 14, 2018TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, June 14, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, June 14, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, June 29, 2018FINAL REFUSAL WRITTEN
Friday, June 29, 2018FINAL REFUSAL E-MAILED
Friday, June 29, 2018NOTIFICATION OF FINAL REFUSAL EMAILED
Monday, December 31, 2018EX PARTE APPEAL-INSTITUTED
Wednesday, August 7, 2019SUSPENSION CHECKED - TO ATTORNEY FOR ACTION
Monday, December 31, 2018JURISDICTION RESTORED TO EXAMINING ATTORNEY
Monday, December 31, 2018TEAS REQUEST FOR RECONSIDERATION RECEIVED
Monday, January 7, 2019ASSIGNED TO LIE
Thursday, January 10, 2019CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, January 10, 2019TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, January 14, 2019SUSPENSION LETTER WRITTEN
Monday, January 14, 2019LETTER OF SUSPENSION E-MAILED
Monday, January 14, 2019NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
Thursday, August 8, 2019SUSPENSION INQUIRY WRITTEN
Thursday, August 8, 2019INQUIRY TO SUSPENSION E-MAILED
Thursday, August 8, 2019NOTIFICATION OF INQUIRY AS TO SUSPENSION E-MAILED
Friday, August 30, 2019TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED
Tuesday, September 3, 2019CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, September 3, 2019TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, September 4, 2019NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, September 4, 2019NON-FINAL ACTION WRITTEN
Wednesday, September 4, 2019NON-FINAL ACTION E-MAILED
Wednesday, January 8, 2020APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, January 8, 2020EXPARTE APPEAL TERMINATED
Wednesday, January 22, 2020NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, February 11, 2020PUBLISHED FOR OPPOSITION
Tuesday, February 11, 2020OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Thursday, April 2, 2020TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, April 2, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, April 2, 2020TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, April 2, 2020APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, April 2, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, April 2, 2020TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS
Tuesday, April 28, 2020REGISTERED-PRINCIPAL REGISTER
Monday, April 28, 2025COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, April 7, 2020TEAS POST PUBLICATION AMENDMENT RECEIVED
Wednesday, April 22, 2020ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, April 28, 2020ASSIGNED TO PETITION STAFF