BE A PLAY HERO! Trademark

Trademark Overview


On Thursday, June 13, 2019, a trademark application was filed for BE A PLAY HERO! with the United States Patent and Trademark Office. The USPTO has given the BE A PLAY HERO! trademark a serial number of 88471651. The federal status of this trademark filing is REGISTERED as of Tuesday, September 8, 2020. The BE A PLAY HERO! trademark is filed in the Education & Entertainment Services category with the following description:

Educational services, namely, providing instruction in the fields of financial literacy; Educational services, namely, providing instruction in the fields of environmental awareness; Educational services, namely, providing instruction in the fields of learning styles; Educational services, namely, providing instruction in the fields of teamwork; Educational services, namely, providing instruction in the fields of community; Educational services, namely, providing instruction in the fields of resiliency; Educational services, namely, providing instruction in the fields of wellness; Educational services, namely, providing instruction in the fields of relationship building; Entertainment services in the nature of hosting social entertainment events; Toy rental; Providing information relating to education services for children
be a play hero!

General Information


Serial Number88471651
Word MarkBE A PLAY HERO!
Filing DateThursday, June 13, 2019
Status700 - REGISTERED
Status DateTuesday, September 8, 2020
Registration Number6144833
Registration DateTuesday, September 8, 2020
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, June 23, 2020

Trademark Statements


Goods and ServicesEducational services, namely, providing instruction in the fields of financial literacy; Educational services, namely, providing instruction in the fields of environmental awareness; Educational services, namely, providing instruction in the fields of learning styles; Educational services, namely, providing instruction in the fields of teamwork; Educational services, namely, providing instruction in the fields of community; Educational services, namely, providing instruction in the fields of resiliency; Educational services, namely, providing instruction in the fields of wellness; Educational services, namely, providing instruction in the fields of relationship building; Entertainment services in the nature of hosting social entertainment events; Toy rental; Providing information relating to education services for children
Description of MarkThe mark consists of the words "BE A PLAY HERO!" in stylized font in white with the word "HERO!" in block text in mint julip with a white border. Below which are four figures, which are, from left to right, a red superhero with white dollar sign on chest, a green superhero with a white recycling logo on chest, a yellow superhero with three white figures on chest, a purple superhero with a white and purpose heart on chest, all on a mint julep background.
Indication of Colors claimedThe color(s) mint julep, red, green, yellow, purple and white is/are claimed as a feature of the mark.

Classification Information


International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateTuesday, June 25, 2019
Primary Code041
First Use Anywhere DateSaturday, March 31, 2018
First Use In Commerce DateSaturday, August 25, 2018

Trademark Owner History


Party NameNOT AVAILABLE
Party Type30 - Original Registrant
Legal Entity Type01 - Individual
AddressAsheville, NC 28801

Party NameNOT AVAILABLE
Party Type20 - Owner at Publication
Legal Entity Type01 - Individual
AddressAsheville, NC 28801

Party NameNOT AVAILABLE
Party Type10 - Original Applicant
Legal Entity Type01 - Individual
AddressAsheville, NC 28801

Trademark Events


Event DateEvent Description
Monday, June 17, 2019NEW APPLICATION ENTERED
Tuesday, June 25, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, June 26, 2019NOTICE OF DESIGN SEARCH CODE E-MAILED
Thursday, September 5, 2019ASSIGNED TO EXAMINER
Wednesday, September 11, 2019NON-FINAL ACTION WRITTEN
Wednesday, September 11, 2019NON-FINAL ACTION E-MAILED
Wednesday, September 11, 2019NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, March 24, 2020ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE
Tuesday, March 24, 2020ABANDONMENT NOTICE E-MAILED - FAILURE TO RESPOND
Wednesday, May 6, 2020TEAS PETITION TO REVIVE RECEIVED
Wednesday, May 6, 2020PETITION TO REVIVE-GRANTED
Wednesday, May 6, 2020TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, May 7, 2020NOTICE OF REVIVAL - E-MAILED
Monday, May 11, 2020ASSIGNED TO LIE
Tuesday, May 12, 2020CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, May 12, 2020TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, May 21, 2020APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, June 3, 2020NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, June 23, 2020PUBLISHED FOR OPPOSITION
Tuesday, September 8, 2020REGISTERED-PRINCIPAL REGISTER
Monday, September 8, 2025COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, June 23, 2020OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED