B&BW Trademark

Trademark Overview


On Tuesday, January 27, 2026, a trademark application was filed for B&BW with the United States Patent and Trademark Office. The USPTO has given the B&BW trademark a serial number of 99617987. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Tuesday, January 27, 2026. This trademark is owned by Bath & Body Works Brand Management, Inc.. The B&BW trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Antiperspirants and deodorants for personal use; Cologne; Perfume; Shampoos; Aftershave; After-shave lotions; After-sun lotions; Bath bombs; Bath soaps in liquid, solid or gel form; Bath foam; Shower and bath gel; Bath lotion; Body creams; Hand creams; Body lotions; Hand lotions; Body scrub; Body spray used as a personal deodorant and as fragrance; Scented body spray; Body wash; Bubble bath; Cosmetic soaps; Cosmetic sun-protecting preparations; Cosmetic sun-tanning preparations; Cosmetic suntan lotions; Cream soaps; Eau-de-cologne; Eau de parfum; Eau de perfume; Eau de toilette; Face creams; Non-medicated cleansers for personal use, namely, skin cleansers and facial cleansers; Facial scrubs; Fragrance emitting wicks for room fragrance; Fragrances for automobiles; Fragrances for personal use; Hair care preparations; Hair conditioners; Hair gels; Hair lotions; Hair pomades; Hair shampoo; Hair styling preparations; Hand cleaners; Hand cleaning preparations; Laundry fabric conditioner; Lau...
b&bw

General Information


Serial Number99617987
Word MarkB&BW
Filing DateTuesday, January 27, 2026
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateTuesday, January 27, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing5 - Drawing with word(s) / letter(s) / number(s) in Stylized form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Description of MarkThe mark consists of B&BW in a square.
Goods and ServicesAntiperspirants and deodorants for personal use; Cologne; Perfume; Shampoos; Aftershave; After-shave lotions; After-sun lotions; Bath bombs; Bath soaps in liquid, solid or gel form; Bath foam; Shower and bath gel; Bath lotion; Body creams; Hand creams; Body lotions; Hand lotions; Body scrub; Body spray used as a personal deodorant and as fragrance; Scented body spray; Body wash; Bubble bath; Cosmetic soaps; Cosmetic sun-protecting preparations; Cosmetic sun-tanning preparations; Cosmetic suntan lotions; Cream soaps; Eau-de-cologne; Eau de parfum; Eau de perfume; Eau de toilette; Face creams; Non-medicated cleansers for personal use, namely, skin cleansers and facial cleansers; Facial scrubs; Fragrance emitting wicks for room fragrance; Fragrances for automobiles; Fragrances for personal use; Hair care preparations; Hair conditioners; Hair gels; Hair lotions; Hair pomades; Hair shampoo; Hair styling preparations; Hand cleaners; Hand cleaning preparations; Laundry fabric conditioner; Laundry bleaching preparations; Liquid laundry detergents; Liquid soaps for laundry; Fabric softeners for laundry use; Bleaching preparations for laundry use; Laundry pre-soak; Laundry sheets impregnated with detergent; Laundry sheets impregnated with fabric softener; Laundry starch; Laundry detergent; Laundry soap; Lip balm; Lip glosses; Lip tints; Non-medicated lip balms; Massage oils; Non-medicated body soaks; Non-medicated foot cream; Non-medicated lip care preparations; Non-medicated soaps; Non-medicated bath preparations; Non-medicated bath salts; Non-medicated skin creams; Non-medicated bath soap; Non-medicated bar soap; Non-medicated hand soaps; Refills for electric diffusers for air fragrancing preparations; Refills for non-electric diffusers for air fragrancing preparations; Room fragrances; Room fragrancing preparations; Shaving preparations; Shaving lotion; Shaving gel; Shaving creams; Shaving lotions; Household cleaning preparations; Spray cleaners for household purposes; Cleaning preparations for household purposes

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateTuesday, January 27, 2026
Primary Code003
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameBath & Body Works Brand Management, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressColumbus, OH 43230

Trademark Events


Event DateEvent Description
Tuesday, January 27, 2026NEW APPLICATION ENTERED
Tuesday, January 27, 2026APPLICATION FILING RECEIPT MAILED