B&BW Trademark

Trademark Overview


On Monday, January 26, 2026, a trademark application was filed for B&BW with the United States Patent and Trademark Office. The USPTO has given the B&BW trademark a serial number of 99615314. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, June 23, 2026. This trademark is owned by Bath & Body Works Brand Management, Inc.. The B&BW trademark is filed in the Advertising, Business and Retail Services category with the following description:

Retail store services featuring personal care products, cosmetics, home fragrance products and home fragrance accessories; On-line retail store services featuring personal care products, cosmetics, home fragrance products, and home fragrance accessories
b&bw

General Information


Serial Number99615314
Word MarkB&BW
Filing DateMonday, January 26, 2026
Status686 - PUBLISHED FOR OPPOSITION
Status DateTuesday, June 23, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, June 23, 2026

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Pseudo MarkBATH AND BODY WORKS
Goods and ServicesRetail store services featuring personal care products, cosmetics, home fragrance products and home fragrance accessories; On-line retail store services featuring personal care products, cosmetics, home fragrance products, and home fragrance accessories
Pseudo MarkB AND BW
Description of MarkThe mark consists of "B&BW" in Square.

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, January 26, 2026
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameBath & Body Works Brand Management, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressColumbus, OH 43230
US

Party NameBath & Body Works Brand Management, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressColumbus, OH 43230
US

Trademark Events


Event DateEvent Description
Monday, January 26, 2026NEW APPLICATION ENTERED
Monday, January 26, 2026APPLICATION FILING RECEIPT MAILED
Sunday, May 17, 2026NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Sunday, May 17, 2026NOTICE OF DESIGN SEARCH CODE E-MAILED
Friday, May 22, 2026ASSIGNED TO EXAMINER
Wednesday, May 27, 2026APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, June 17, 2026NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, June 23, 2026PUBLISHED FOR OPPOSITION
Tuesday, June 23, 2026OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED