BARILLA GOOD FOR YOU GOOD FOR THE PLANET Trademark

Trademark Overview


On Wednesday, November 13, 2013, a trademark application was filed for BARILLA GOOD FOR YOU GOOD FOR THE PLANET with the United States Patent and Trademark Office. The USPTO has given the BARILLA GOOD FOR YOU GOOD FOR THE PLANET trademark a serial number of 79150198. The federal status of this trademark filing is IR CANCELLED - US REGISTRATION CANCELLED as of Sunday, November 12, 2023. This trademark is owned by Barilla G. e R. Fratelli - Società perAzioni. The BARILLA GOOD FOR YOU GOOD FOR THE PLANET trademark is filed in the Treatment & Processing of Materials Services, Meat & Processed Food Products, Staple Food Products, Light Beverage Products, Advertising, Business and Retail Services, Insurance & Financial Services, Transportation & Storage Services, Education & Entertainment Services, Computer & Software Services & Scientific Services, Restaurant & Hotel Services, and Medical & Beauty Services & Agricultural Services categories with the following description:

Coffee, tea, cocoa and artificial coffee; rice; tapioca and sago; flour and preparations made from cereals, namely, breakfast cereals, cereal based snack foods, ready-to-eat cereal derived from food bars; flavored and edible fruit ices; sugar, honey, treacle; yeast, baking-powder; salt; mustard; vinegar, sauces; spices; ice; oat-based food, namely, oatmeal; farinaceous food pastes for human consumption; starch for food; aniseed and star aniseed for use as a flavoring in food and drinks; seasonings; coffee flavorings; flavourings; flavourings other than essential oils; plant flavourings other than essential oils for beverages; flavorings, other than essential oils, for cakes; crushed oats; husked oats; high-protein cereal bars; stick liquorice; cocoa-based beverages; coffee-based beverages; chocolate-based beverages; tea-based beverages; baking soda bicarbonate of soda for cooking purposes; sweetmeats; candy; dessert puddings; cocoa; cocoa beverages with milk; coffee beverages with milk...

Educational services, namely, providing classes, seminars, workshops, and training courses in the field of culinary art, travel, enogastronomy, hotels, and tourism; providing of training in the field of culinary art, travel reservations, food, and wine pairing, hotel booking, and travel tour guides; entertainment services, namely, organization of culinary competitions; organizing community sporting and cultural activities

Treatment of materials, namely, recycling services and waste management services of paper goods; food and drink preservation; destruction of waste and trash; recycling of waste and trash; sorting of waste and recyclable material; transformation of waste; waste treatment; paper treating

Meat, poultry and game, not live; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products, excluding ice cream, ice milk and frozen yogurt; edible oils and fats; broth; soups; caviar; tinned fruits and vegetables; cheese; milk shakes; fruit chips; frozen fruits; fruit, preserved; fruit preserved in alcohol; fruit, stewed; frosted fruits; mushrooms, preserved; unflavored and unsweetened gelatin for food; jellies for food; fruit jellies; vegetable soup preparations; milk; vegetables, preserved; vegetables, cooked; vegetables, dried; lentils, preserved; fruit salads; vegetable salads; margarine; whipped cream; cream being dairy products; potato chips; low-fat potato chips; poultry, not live; preparations for making soup; fruit-based snack food; vegetable juices for cooking; tomato juice for cooking; yogurt

Transport by land, rail and by aircraft; packaging articles for transportation; storage of goods; coordinating travel arrangements for individuals and for groups; escorting of travelers; motor coach rental; trucking services, namely, hauling of food and beverages; transport brokerage; supply chain logistics and reverse logistics services, namely, coordinated shipment for others of goods by air, rail, ship or truck; providing information on travel through an on-line searchable computer database; arranging of travel tours featuring gourmet food and drink and cultural interest; providing information, news and commentary in the field of traveling; booking of seats for travel; travel ticket reservation service; transport reservation; chauffeur services; bus transport; passenger transport; transport of travelers; organizing of sightseeing travel tours

Insurance administration; financial affairs; and monetary affairs, namely, financial information, management and analysis services; real estate affairs, namely, real estate investment services, real estate escrow services, real estate financing services, real estate appraisal and valuation services, and real estate lending services; debt collection and debt management services; services to raise funds for charitable purposes

Advertising; business management; business administration; office functions; commercial administration of the licensing of the goods and services of others; dissemination of advertising matter; demonstration of goods; direct mail advertising; marketing; organization of exhibitions for commercial or advertising purposes; organization of trade fairs for commercial or advertising purposes; demonstration of goods on communication media, for retail purposes; sales promotion for others; publication of publicity texts; on-line advertising on a computer network; television advertising; customer loyalty services featuring loyalty cards for commercial, promotional, and advertising purposes; retail and online retail store services featuring meat, fish, poultry and game, meat extracts, preserved, frozen, dry and cooked fruits and vegetables, jellies, jams, compotes, eggs, milk and milk products, edible oils and fats, anchovy, broth, soups, caviar, tinned fruits, tinned vegetables, cheese, smoothie...

Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture services, horticulture and forestry management services; vermin exterminating for agriculture, tree planting for carbon offsetting purposes; plant nurseries; aquaculture services, namely, the cultivation and breeding of plants or animals in a water environment; aerial and surface spreading of fertilizers and other agricultural chemicals

Beers; and other non-alcoholic beverages, namely, sport drinks, energy drinks, fruit drinks, and vegetable drinks; fruit beverages and fruit juices; syrups and other preparations for making beverages, namely, fruit and vegetable extracts and fruit and vegetable nectars; smoothies; non-alcoholic fruit juice beverages; isotonic beverages; essences for making beverages, namely, for making fruit drinks, and carbonated beverages; fruit nectars, non-alcoholic; preparations for making beverages; syrups for beverages; syrups for lemonade; fruit juice; tomato juice beverage; vegetable juices beverages

Providing temporary accommodation; rental of temporary accommodation; hotel reservations for others; temporary accommodation reservations; boarding house bookings; hotels; bar services; providing temporary lodging at holiday camps; motels

Scientific and technological services and research and design in the field of food culture, namely, scientific research in the fields of food, nutrition, and new product design and development in food production, all of the foregoing being for purposes of developing sustainable means of food production; design and development of computer hardware and software
barilla good for you good for the planet

General Information


Serial Number79150198
Word MarkBARILLA GOOD FOR YOU GOOD FOR THE PLANET
Filing DateWednesday, November 13, 2013
Status404 - IR CANCELLED - US REGISTRATION CANCELLED
Status DateSunday, November 12, 2023
Registration Number4903215
Registration DateTuesday, February 23, 2016
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, July 7, 2015

Trademark Statements


Goods and ServicesCoffee, tea, cocoa and artificial coffee; rice; tapioca and sago; flour and preparations made from cereals, namely, breakfast cereals, cereal based snack foods, ready-to-eat cereal derived from food bars; flavored and edible fruit ices; sugar, honey, treacle; yeast, baking-powder; salt; mustard; vinegar, sauces; spices; ice; oat-based food, namely, oatmeal; farinaceous food pastes for human consumption; starch for food; aniseed and star aniseed for use as a flavoring in food and drinks; seasonings; coffee flavorings; flavourings; flavourings other than essential oils; plant flavourings other than essential oils for beverages; flavorings, other than essential oils, for cakes; crushed oats; husked oats; high-protein cereal bars; stick liquorice; cocoa-based beverages; coffee-based beverages; chocolate-based beverages; tea-based beverages; baking soda bicarbonate of soda for cooking purposes; sweetmeats; candy; dessert puddings; cocoa; cocoa beverages with milk; coffee beverages with milk; unroasted coffee; cinnamon; caramels; condiments, namely, sauces; couscous; wheat flour; cracker and corn meal; fruit jelly candy; edible ices; baking powder; macaroni; mayonnaise; rusks; breadcrumbs; pasta; pesto sauce; pizzas; ravioli; rice; cooking salt; tomato sauce; soya sauce; dressings for salad; sandwiches; pepper; oatmeal; processed semolina; hominy grits; cereal-based snack food; rice-based snack food; sorbets; spaghetti; meat gravies; noodles; vermicelli noodles; saffron seasoning; ginger being a powdered spice
Goods and ServicesEducational services, namely, providing classes, seminars, workshops, and training courses in the field of culinary art, travel, enogastronomy, hotels, and tourism; providing of training in the field of culinary art, travel reservations, food, and wine pairing, hotel booking, and travel tour guides; entertainment services, namely, organization of culinary competitions; organizing community sporting and cultural activities
Goods and ServicesTreatment of materials, namely, recycling services and waste management services of paper goods; food and drink preservation; destruction of waste and trash; recycling of waste and trash; sorting of waste and recyclable material; transformation of waste; waste treatment; paper treating
Goods and ServicesMeat, poultry and game, not live; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products, excluding ice cream, ice milk and frozen yogurt; edible oils and fats; broth; soups; caviar; tinned fruits and vegetables; cheese; milk shakes; fruit chips; frozen fruits; fruit, preserved; fruit preserved in alcohol; fruit, stewed; frosted fruits; mushrooms, preserved; unflavored and unsweetened gelatin for food; jellies for food; fruit jellies; vegetable soup preparations; milk; vegetables, preserved; vegetables, cooked; vegetables, dried; lentils, preserved; fruit salads; vegetable salads; margarine; whipped cream; cream being dairy products; potato chips; low-fat potato chips; poultry, not live; preparations for making soup; fruit-based snack food; vegetable juices for cooking; tomato juice for cooking; yogurt
Goods and ServicesTransport by land, rail and by aircraft; packaging articles for transportation; storage of goods; coordinating travel arrangements for individuals and for groups; escorting of travelers; motor coach rental; trucking services, namely, hauling of food and beverages; transport brokerage; supply chain logistics and reverse logistics services, namely, coordinated shipment for others of goods by air, rail, ship or truck; providing information on travel through an on-line searchable computer database; arranging of travel tours featuring gourmet food and drink and cultural interest; providing information, news and commentary in the field of traveling; booking of seats for travel; travel ticket reservation service; transport reservation; chauffeur services; bus transport; passenger transport; transport of travelers; organizing of sightseeing travel tours
Goods and ServicesInsurance administration; financial affairs; and monetary affairs, namely, financial information, management and analysis services; real estate affairs, namely, real estate investment services, real estate escrow services, real estate financing services, real estate appraisal and valuation services, and real estate lending services; debt collection and debt management services; services to raise funds for charitable purposes
Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesAdvertising; business management; business administration; office functions; commercial administration of the licensing of the goods and services of others; dissemination of advertising matter; demonstration of goods; direct mail advertising; marketing; organization of exhibitions for commercial or advertising purposes; organization of trade fairs for commercial or advertising purposes; demonstration of goods on communication media, for retail purposes; sales promotion for others; publication of publicity texts; on-line advertising on a computer network; television advertising; customer loyalty services featuring loyalty cards for commercial, promotional, and advertising purposes; retail and online retail store services featuring meat, fish, poultry and game, meat extracts, preserved, frozen, dry and cooked fruits and vegetables, jellies, jams, compotes, eggs, milk and milk products, edible oils and fats, anchovy, broth, soups, caviar, tinned fruits, tinned vegetables, cheese, smoothies, fruit chips, frozen fruits, preserved fruit, fruit preserved in alcohol, stewed fruits, crystallised fruits, preserved mushrooms, gelatine for food, jellies for food, fruit jellies, vegetable soup preparations, milk, preserved vegetables, cooked vegetables, dried vegetables, preserved lentils, fruit salads, vegetable salads, margarine, whipped cream, cream, dairy products, potato crisps, low-fat French fries, preserved fish, poultry, not live, preparations for making soup, fruit-based snack food, vegetable juices for cooking, tomato juice for cooking, yoghurt, coffee, tea, cocoa and artificial coffee, rice, tapioca and sago, flour and preparations made from cereals, bread, pastry and confectionery, ices, sugar, honey, treacle, yeast, baking-powder, salt, mustard, vinegar, sauces, condiments, spices, ice, oat-based food, farinaceous foods, starch for food, aniseed, star aniseed, seasonings, coffee flavourings, flavourings, other than essential oils, flavourings, other than essential oils, for beverages, flavourings, other than essential oils, for cakes, crushed oats, husked oats, high-protein cereal bars, liquorice sticks, cocoa-based beverages, coffee-based beverages, chocolate-based beverages, tea-based beverages, bicarbonate of soda for cooking purposes, cookies, biscuits, malt biscuits, petit-beurre biscuits, sweets, buns, puddings, cocoa, cocoa beverages with milk, coffee beverages with milk, unroasted coffee, cinnamon, toffees, condiments, crackers, couscous,semolina, cakes, wheat flour, meal, fruit jellies, edible ices, yeast powder, macaroni, mayonnaise, rusks, unleavened bread. breadcrumbs, bread rolls, pasta, pesto sauce, pizzas, preparations made from cereals, ravioli, rice, cooking salt, tomato sauce, soya sauce, dressings for salad, sandwiches, peppers, namely, dried and packaged pepper seasonings, oatmeal, semolina, corn semolina, cereal-based snack food, rice-based snack food, sorbets, spaghetti, meat gravies, sauces, noodles, tarts, vermicelli pasta, saffron, ginger; administration of employee benefit plans concerning insured and self-funded health plans and retirement plans
Goods and ServicesMedical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture services, horticulture and forestry management services; vermin exterminating for agriculture, tree planting for carbon offsetting purposes; plant nurseries; aquaculture services, namely, the cultivation and breeding of plants or animals in a water environment; aerial and surface spreading of fertilizers and other agricultural chemicals
Goods and ServicesBeers; and other non-alcoholic beverages, namely, sport drinks, energy drinks, fruit drinks, and vegetable drinks; fruit beverages and fruit juices; syrups and other preparations for making beverages, namely, fruit and vegetable extracts and fruit and vegetable nectars; smoothies; non-alcoholic fruit juice beverages; isotonic beverages; essences for making beverages, namely, for making fruit drinks, and carbonated beverages; fruit nectars, non-alcoholic; preparations for making beverages; syrups for beverages; syrups for lemonade; fruit juice; tomato juice beverage; vegetable juices beverages
Goods and ServicesProviding temporary accommodation; rental of temporary accommodation; hotel reservations for others; temporary accommodation reservations; boarding house bookings; hotels; bar services; providing temporary lodging at holiday camps; motels
Goods and ServicesScientific and technological services and research and design in the field of food culture, namely, scientific research in the fields of food, nutrition, and new product design and development in food production, all of the foregoing being for purposes of developing sustainable means of food production; design and development of computer hardware and software

Classification Information


International Class040 - Treatment of materials.
US Class Codes100, 103, 106
Class Status CodeF - NOT AVAILABLE
Class Status DateFriday, September 9, 2022
Primary Code040
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats.
US Class Codes046
Class Status CodeF - NOT AVAILABLE
Class Status DateFriday, September 9, 2022
Primary Code029
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status CodeF - NOT AVAILABLE
Class Status DateFriday, September 9, 2022
Primary Code030
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages.
US Class Codes045, 046, 048
Class Status CodeF - NOT AVAILABLE
Class Status DateFriday, September 9, 2022
Primary Code032
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status CodeF - NOT AVAILABLE
Class Status DateFriday, September 9, 2022
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status CodeF - NOT AVAILABLE
Class Status DateFriday, September 9, 2022
Primary Code036
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class039 - Transport; packaging and storage of goods; travel arrangement.
US Class Codes100, 105
Class Status CodeF - NOT AVAILABLE
Class Status DateFriday, September 9, 2022
Primary Code039
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status CodeF - NOT AVAILABLE
Class Status DateFriday, September 9, 2022
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status CodeF - NOT AVAILABLE
Class Status DateFriday, September 9, 2022
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class043 - Services for providing food and drink; temporary accommodations.
US Class Codes100, 101
Class Status CodeF - NOT AVAILABLE
Class Status DateFriday, September 9, 2022
Primary Code043
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services.
US Class Codes100, 101
Class Status CodeF - NOT AVAILABLE
Class Status DateFriday, September 9, 2022
Primary Code044
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameBarilla G.e R. Fratelli - Società per Azioni
Party Type30 - Original Registrant
Legal Entity Type09 - Joint Stock Company
AddressIT

Party NameBarilla G. e R. Fratelli - Società perAzioni
Party Type20 - Owner at Publication
Legal Entity Type09 - Joint Stock Company
AddressI-43100 Parma (PR)
IT

Party NameBarilla G. e R. Fratelli - Società perAzioni
Party Type10 - Original Applicant
Legal Entity Type09 - Joint Stock Company
AddressI-43100 Parma (PR)
IT

Trademark Events


Event DateEvent Description
Thursday, August 7, 2014SN ASSIGNED FOR SECT 66A APPL FROM IB
Tuesday, August 12, 2014NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, August 12, 2014ASSIGNED TO EXAMINER
Saturday, August 16, 2014APPLICATION FILING RECEIPT MAILED
Saturday, September 13, 2014NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW
Thursday, March 12, 2015CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, September 12, 2014NON-FINAL ACTION WRITTEN
Monday, September 15, 2014REFUSAL PROCESSED BY MPU
Monday, September 15, 2014NON-FINAL ACTION MAILED - REFUSAL SENT TO IB
Friday, October 3, 2014REFUSAL PROCESSED BY IB
Thursday, March 12, 2015TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, March 13, 2015TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, May 29, 2015ASSIGNED TO LIE
Monday, March 16, 2015NON-FINAL ACTION WRITTEN
Monday, March 16, 2015NON-FINAL ACTION MAILED
Friday, May 1, 2015TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, May 1, 2015ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, May 1, 2015TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, May 1, 2015CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, May 1, 2015TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, May 4, 2015APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, December 18, 2015ASSIGNED TO PETITION STAFF
Tuesday, June 2, 2015LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, June 17, 2015NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Wednesday, June 24, 2015NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB
Wednesday, June 24, 2015NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB
Tuesday, July 7, 2015PUBLISHED FOR OPPOSITION
Tuesday, July 7, 2015OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Saturday, July 11, 2015NOTIFICATION PROCESSED BY IB
Wednesday, August 5, 2015EXTENSION OF TIME TO OPPOSE RECEIVED
Thursday, December 10, 2015TEAS POST PUBLICATION AMENDMENT RECEIVED
Wednesday, January 13, 2016NOTIFICATION OF POSSIBLE OPPOSITION CREATED, TO BE SENT TO IB
Wednesday, January 13, 2016NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB
Tuesday, January 19, 2016EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED
Friday, September 23, 2016FINAL DECISION TRANSACTION PROCESSED BY IB
Saturday, December 26, 2015CHANGES/CORRECTIONS AFTER PUB APPROVAL ENTERED
Sunday, January 31, 2016NOTIFICATION OF POSSIBLE OPPOSITION - PROCESSED BY IB
Tuesday, February 23, 2016REGISTERED-PRINCIPAL REGISTER
Monday, May 23, 2016FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB
Tuesday, May 24, 2016GENERIC MADRID TRANSACTION CREATED
Tuesday, May 24, 2016GENERIC MADRID TRANSACTION SENT TO IB
Tuesday, May 9, 2023TOTAL INVALIDATION OF REG EXT PROTECTION CREATED
Friday, March 23, 2018NEW REPRESENTATIVE AT IB RECEIVED
Tuesday, February 23, 2021COURTESY REMINDER - SEC. 71 (6-YR) E-MAILED
Friday, June 25, 2021CHANGE OF NAME/ADDRESS REC'D FROM IB
Friday, September 9, 2022CANCELLED SECTION 71
Monday, June 10, 2024DEATH OF INTERNATIONAL REGISTRATION
Monday, June 10, 2024NOTIFICATION OF EFFECT OF CANCELLATION OF INTL REG E-MAILED
Sunday, July 9, 2023TOTAL INVALIDATION PROCESSED BY THE IB
Wednesday, June 14, 2023GENERIC MADRID TRANSACTION CREATED