BANNER Trademark
Trademark Overview
On Wednesday, July 15, 2026, a trademark application was filed for BANNER with the United States Patent and Trademark Office. The USPTO has given the BANNER trademark a serial number of 99941197. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Wednesday, July 15, 2026. This trademark is owned by Banner Hotels BrandCo LLC. The BANNER trademark is filed in the Advertising, Business and Retail Services, Insurance & Financial Services, Restaurant & Hotel Services, and Medical & Beauty Services & Agricultural Services categories with the following description:
Hotel services; restaurant and bar services; catering services; providing conference, exhibition, and meeting facilities; providing banquet and social function facilities for special occasions; bar and cocktail lounge services; providing temporary accommodation for pets; providing temporary accommodation reservations; providing extended-stay hotel services; and resort lodging services.
Rental of real estate in the nature of apartments, condominiums, and residential housing; real estate marketing services in the field of apartments, condominiums and residential housing; real estate services, namely, residential housing management services.
Retail store services and online retail store services featuring clothing, headwear, footwear, bags, jewelry, personal care products, spa and wellness products, souvenirs, gifts, home décor, and accessories.
Membership club services providing access to private social clubs, special events, entertainment, educational programming, recreational activities, fitness facilities, and wellness programs for members; health spa services for health and wellness of the body and spirit; beauty salon services; massage therapy services
General Information
| Serial Number | 99941197 |
| Word Mark | BANNER |
| Filing Date | Wednesday, July 15, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Wednesday, July 15, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Hotel services; restaurant and bar services; catering services; providing conference, exhibition, and meeting facilities; providing banquet and social function facilities for special occasions; bar and cocktail lounge services; providing temporary accommodation for pets; providing temporary accommodation reservations; providing extended-stay hotel services; and resort lodging services. |
| Goods and Services | Rental of real estate in the nature of apartments, condominiums, and residential housing; real estate marketing services in the field of apartments, condominiums and residential housing; real estate services, namely, residential housing management services. |
| Goods and Services | Retail store services and online retail store services featuring clothing, headwear, footwear, bags, jewelry, personal care products, spa and wellness products, souvenirs, gifts, home décor, and accessories. |
| Goods and Services | Membership club services providing access to private social clubs, special events, entertainment, educational programming, recreational activities, fitness facilities, and wellness programs for members; health spa services for health and wellness of the body and spirit; beauty salon services; massage therapy services |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, July 15, 2026 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, July 15, 2026 |
| Primary Code | 036 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, July 15, 2026 |
| Primary Code | 043 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, July 15, 2026 |
| Primary Code | 044 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Banner Hotels BrandCo LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Chicago, IL 60601
US |
Trademark Events
| Event Date | Event Description |
| Wednesday, July 15, 2026 | NEW APPLICATION ENTERED |
| Wednesday, July 15, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, July 15, 2026 | APPLICATION FILING RECEIPT MAILED |
