| Serial Number | 98324792 |
| Word Mark | BAEHE |
| Filing Date | Wednesday, December 20, 2023 |
| Status | 641 - NON-FINAL ACTION - MAILED |
| Status Date | Monday, July 22, 2024 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
| Goods and Services | Providing temporary use of online non-downloadable video and computer games; Providing online video and computer games; Entertainment services, namely, providing on-line video and computer game services relating to games played remotely over a communications network; Entertainment services, namely, providing on-line video and computer game services that enables a user to search for, access and play computer and video games on a host electronic device via a remote mobile electronic device; Providing on-line computer games; Providing online computer games for access on mobile devices; Providing information in the field of computer games entertainment; Providing information relating to electronic game services; Providing on-line computer games, in which physically remote game players can communicate, play, match with other selected players; Entertainment services, namely, providing of video games that allows users to make, modify, upload, download, share, preview, publish user-created interactive video game contents, music, other media files via global computer network, the Internet, wireless network; Providing on-line non-downloadable electronic publications in the nature of books, magazines, and brochures in the field of computer games; Publication of non-downloadable electronic books and journals on-line; Production, presentation and distribution of animated films, animated television programs, and animated television series; Organization of sports competitions; Planning and arranging of computer game competitions. |
| Description of Mark | The mark consists of the term "BAEHE" in black letters, above which is a stylized whale, outlined in black, with the lower portion of the body in light gray and the lower fins in dark gray, and the upper portion of the body in periwinkle with the upper fin in one orange stripe below one green stripe. The eye is a dark blue circle with a wedge cut out, below which are two smaller dark blue circles on each side. Two light gray stylized clouds appear on the left and right hand sides of the top fin. One light gray stylized cloud appears on the bottom side of the whale. |
| Goods and Services | Downloadable game software; Recorded game software; Downloadable game software relating to video and computer games played remotely over a communications network; Downloadable computer programs for connecting to remote computers and computer networks; Downloadable computer software and software applications for enabling a user to search for, access and play computer and video games on a host electronic device via a remote mobile electronic device; Downloadable computer software and software applications for synchronizing data between a host electronic device and a mobile electronic device; Downloadable computer software and software applications for streaming digital content from a host electronic device to a remote mobile electronic device; Downloadable computer programs, namely, downloadable virtual reality game software and downloadable game programs; Downloadable computer application software for mobile phones, namely, for installing and playing games on mobile phones; Recorded computer application software for mobile phones, namely, for installing and playing games on mobile phones; Downloadable computer game software, namely, computer game software for use on mobile and cellular phones; Downloadable music files in the field of computer games; Video game cartridges; Pre-recorded music recorded on computer electronic media devices in the field of computer games; Pre-recorded non-musical electronic media in the field of online computer games, namely, pre-recorded video cassettes, digital video discs, digital versatile discs, downloadable audio and video recordings, DVDs, and high definition digital discs; Downloadable animated cartoons; Downloadable electronic publications, namely, magazines in the field of online computer games; Downloadable electronic books in the field of online computer games; Downloadable electronic newspapers in the field of online computer games; Downloadable image files containing cartoons and symbols for display on mobile phones; Downloadable multimedia files containing artwork, text, audio, video, games, and Internet Web links relating to online electronic games, video games and computer games; Digital media, namely, pre-recorded video cassettes, digital video discs, digital versatile discs, downloadable audio and video recordings, DVDs, and high definition digital discs featuring animated cartoons, animated films, and animated television programs; Downloadable instant messaging software; Digital media streaming devices; Downloadable interactive multimedia computer game programs. |
| Goods and Services | Electronic transmission and streaming of digital media content for others via global and local computer networks; Providing streaming services of movies, music, video, gaming and multimedia content via the Internet; real-time game streaming services using a mobile terminal via the Internet; broadcasting services including internet broadcasting; broadcasting services including internet broadcasting in the field of computer games; Telecommunications services, namely, providing access to online computer networks in the field of computer games; Providing online forums, electronic message boards, and electronic bulletin boards for users for transmission of messages in the field of computer games; Providing user access to a global computer network in the field of computer games; Electronic bulletin board services in the field of computer games; Transmission of information via national and international networks in the field of computer games; Providing access to databases in the field of computer games; Data communication by electronic mail in the field of computer games; Transmission of digital files in the field of computer games; Providing multiple users wireless access to the Internet in the field of computer games; Providing telecommunications connections to a global computer network in the field of computer games; Communication services for the electronic transmission of digital content, messages and data in the field of computer games; Instant messaging services in the field of computer games; Providing internet chatrooms in the field of computer games. |
| Indication of Colors claimed | The color(s) light blue, dark blue, periwinkle, orange, green, light gray, dark gray and black is/are claimed as a feature of the mark. |
| Goods and Services | Scriptwriting for advertising purposes; Production of advertising films; Pay per click advertising; Outdoor advertising; Radio advertising; Television advertising; Services of advertising agencies; Modeling for advertising or sales promotion; Advertising planning; Writing of publicity texts; Development of advertising concepts; Consultancy regarding advertising communication strategies; Organization of fashion shows for promotional purposes; Sales promotion for others; Marketing services; Telemarketing services; Advertising services; Publication of publicity materials. |
| Goods and Services | Maintenance of computer game software; Rental of computer game software; Programming of computer game software; Development of game software; Updating of computer software for online games; Maintenance of an internet web site for online games; Conversion of data or documents from physical to electronic media; Product design in the field of computer games; Recovery of computer data; Computer software consultancy; Developing computer software; Design and development of computer systems; Computer rental; Conversion of computer programs and data, other than physical conversion; Design and development of computer hardware; Computer software design and development; Rental of a database server to third parties; Duplication of computer game software; Computer game programming; Technical survey services; Industrial design. |
| International Class | 038 - Services allowing people to communicate with another by a sensory means. |
| US Class Codes | 100, 101, 104 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, December 18, 2023 |
| Primary Code | 038 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, December 18, 2023 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, December 18, 2023 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, December 18, 2023 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, December 18, 2023 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | NEOPLE Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | GOVERNING PROVINCE 63091 KR |
| Event Date | Event Description |
| Wednesday, December 20, 2023 | NEW APPLICATION ENTERED |
| Monday, April 8, 2024 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, April 8, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, July 19, 2024 | ASSIGNED TO EXAMINER |
| Monday, July 22, 2024 | NON-FINAL ACTION E-MAILED |
| Monday, July 22, 2024 | NON-FINAL ACTION WRITTEN |
| Monday, July 22, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |