BACKLOT Trademark

Trademark Overview

On Wednesday, July 9, 2008, a trademark application was filed for BACKLOT with the United States Patent and Trademark Office. The USPTO has given the BACKLOT trademark a serial number of 77518304. The federal status of this trademark filing is REGISTERED AND RENEWED as of Monday, July 29, 2019. This trademark is owned by Ooyala, Inc.. The BACKLOT trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, and Education & Entertainment Services categories with the following description:

Education and entertainment services, namely, providing a website featuring videos concerning animation, art, comedy, drama, video games, movie trailers, music, current events, blogs on a variety of topics, tutorials on a variety of topics, and sports

Computer programs for measuring, managing, syndicating, tracking, and/or monetizing videos

Advertising and business management services, namely, measuring, managing, syndicating, tracking, and/or monetizing videos
backlot

General Information

Serial Number77518304
Word MarkBACKLOT
Filing DateWednesday, July 9, 2008
Status800 - REGISTERED AND RENEWED
Status DateMonday, July 29, 2019
Registration Number3704179
Registration DateTuesday, November 3, 2009
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 12, 2009

Trademark Statements

Goods and ServicesEducation and entertainment services, namely, providing a website featuring videos concerning animation, art, comedy, drama, video games, movie trailers, music, current events, blogs on a variety of topics, tutorials on a variety of topics, and sports
Goods and ServicesComputer programs for measuring, managing, syndicating, tracking, and/or monetizing videos
Certificate of Correction for RegistrationIn statement, line 1, "CALIFORNIA" should be deleted, and "DELAWARE" should be inserted.
Pseudo MarkBACK LOT
Goods and ServicesAdvertising and business management services, namely, measuring, managing, syndicating, tracking, and/or monetizing videos

Classification Information

International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateMonday, July 14, 2008
Primary Code009
First Use Anywhere DateMonday, December 31, 2007
First Use In Commerce DateMonday, December 31, 2007
International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, July 14, 2008
Primary Code035
First Use Anywhere DateMonday, December 31, 2007
First Use In Commerce DateMonday, December 31, 2007
International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateMonday, July 14, 2008
Primary Code041
First Use Anywhere DateMonday, December 31, 2007
First Use In Commerce DateMonday, December 31, 2007

Trademark Owner History

Party NameBRIGHTCOVE INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressBoston, MA 02210
Party NameOoyala, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressSanta Clara, CA 94054
Party NameOoyala, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMountain View, CA 94041
Party NameOoyala, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMountain View, CA 94041

Trademark Events

Event DateEvent Description
Monday, July 14, 2008NEW APPLICATION ENTERED
Monday, September 8, 2008NON-FINAL ACTION WRITTEN
Tuesday, July 15, 2008NOTICE OF PSEUDO MARK MAILED
Monday, September 8, 2008ASSIGNED TO EXAMINER
Monday, September 8, 2008NON-FINAL ACTION E-MAILED
Monday, September 8, 2008NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, March 6, 2009TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, March 6, 2009CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, March 6, 2009TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, April 2, 2009ASSIGNED TO LIE
Thursday, April 2, 2009EXAMINER'S AMENDMENT ENTERED
Thursday, April 2, 2009EXAMINERS AMENDMENT -WRITTEN
Thursday, April 2, 2009EXAMINERS AMENDMENT E-MAILED
Thursday, April 2, 2009NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Thursday, April 2, 2009LAW OFFICE PUBLICATION REVIEW COMPLETED
Monday, April 6, 2009APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, April 7, 2009LAW OFFICE PUBLICATION REVIEW COMPLETED
Thursday, April 2, 2009APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, April 6, 2009PREVIOUS ALLOWANCE COUNT WITHDRAWN
Monday, April 6, 2009WITHDRAWN FROM PUB - EXAMINING ATTORNEY REQUEST
Monday, April 6, 2009EXAMINERS AMENDMENT -WRITTEN
Monday, April 6, 2009EXAMINERS AMENDMENT E-MAILED
Monday, April 6, 2009NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Monday, April 6, 2009EXAMINER'S AMENDMENT ENTERED
Wednesday, April 22, 2009NOTICE OF PUBLICATION
Thursday, May 28, 2009EXTENSION OF TIME TO OPPOSE RECEIVED
Friday, September 25, 2009EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED
Tuesday, November 3, 2009REGISTERED-PRINCIPAL REGISTER
Thursday, February 10, 2011TEAS VOLUNTARY AMENDMENT RECEIVED
Thursday, October 6, 2011CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, October 17, 2011POST REGISTRATION ACTION MAILED - SEC. 7
Tuesday, April 9, 2013TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, April 9, 2013ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, August 28, 2015TEAS SECTION 8 & 15 RECEIVED
Tuesday, September 1, 2015REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, September 1, 2015NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Wednesday, April 12, 2017CORRECTION UNDER SECTION 7 - PROCESSED
Wednesday, April 24, 2019AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Thursday, April 25, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, April 25, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, May 12, 2009PUBLISHED FOR OPPOSITION
Thursday, March 1, 2012TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Saturday, April 8, 2017CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, November 3, 2018COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Monday, April 15, 2019TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Wednesday, May 1, 2019ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Thursday, July 11, 2019TEAS SECTION 8 & 9 RECEIVED
Monday, July 29, 2019REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Monday, July 29, 2019REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Monday, July 29, 2019NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Wednesday, April 6, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, April 6, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, April 6, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, April 6, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, April 6, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, October 8, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, October 8, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, October 8, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, June 18, 2025ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, October 8, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, October 8, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED

Related Keywords

backlot videos syndicating managing topics variety measuring tracking monetizing namely services