| Serial Number | 74326907 | 
| Word Mark | BACK SHIELD | 
| Filing Date | Thursday, October 29, 1992 | 
| Status | 710 - CANCELLED - SECTION 8 | 
| Status Date | Friday, February 19, 2016 | 
| Registration Number | 1780316 | 
| Registration Date | Tuesday, July 6, 1993 | 
| Mark Drawing | 1000 - Typeset: Word(s) / letter(s) / number(s) | 
| Published for Opposition Date | Tuesday, April 13, 1993 | 
| Goods and Services | mattresses and box springs | 
| International Class | 020 - Furniture, mirrors, picture frames; goods (not included in other classes) of wood, cork, reed, cane, wicker, horn, bone, ivory, whalebone, shell, amber, mother-of-pearl, meerschaum and substitutes for all these materials, or of plastics. | 
| US Class Codes | 032 | 
| Class Status Code | 2 - Sec. 8 - Entire Registration | 
| Class Status Date | Friday, February 19, 2016 | 
| Primary Code | 020 | 
| First Use Anywhere Date | Sunday, November 30, 1980 | 
| First Use In Commerce Date | Sunday, November 30, 1980 | 
| Party Name | DREAMWELL, LTD. | 
| Party Type | 31 - New Owner After Registration | 
| Legal Entity Type | 16 - Limited Liability Company | 
| Address | LAS VEGAS, NV 89119 | 
| Party Name | Simmons Company | 
| Party Type | 30 - Original Registrant | 
| Legal Entity Type | 03 - Corporation | 
| Address | Atlanta, GA 30328 | 
| Party Name | Simmons Company | 
| Party Type | 20 - Owner at Publication | 
| Legal Entity Type | 03 - Corporation | 
| Address | Atlanta, GA 30328 | 
| Party Name | Simmons Company | 
| Party Type | 10 - Original Applicant | 
| Legal Entity Type | 03 - Corporation | 
| Address | Atlanta, GA 30328 | 
| Event Date | Event Description | 
| Friday, February 19, 2016 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 | 
| Wednesday, May 7, 2014 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY | 
| Wednesday, March 20, 2013 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY | 
| Wednesday, December 26, 2012 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY | 
| Wednesday, December 19, 2012 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY | 
| Wednesday, October 24, 2012 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY | 
| Friday, November 11, 2011 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED | 
| Friday, November 11, 2011 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED | 
| Tuesday, February 24, 2009 | CASE FILE IN TICRS | 
| Wednesday, December 3, 2008 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY | 
| Wednesday, February 4, 2004 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) | 
| Wednesday, February 4, 2004 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED | 
| Friday, October 10, 2003 | REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED | 
| Thursday, October 30, 2003 | FAX RECEIVED | 
| Friday, July 23, 1999 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. | 
| Tuesday, July 6, 1993 | REGISTERED-PRINCIPAL REGISTER | 
| Tuesday, April 13, 1993 | PUBLISHED FOR OPPOSITION | 
| Friday, March 12, 1993 | NOTICE OF PUBLICATION | 
| Friday, February 5, 1993 | APPROVED FOR PUB - PRINCIPAL REGISTER | 
| Wednesday, January 27, 1993 | ASSIGNED TO EXAMINER |