BACK GUARD Trademark

Trademark Overview


On Thursday, April 12, 1979, a trademark application was filed for BACK GUARD with the United States Patent and Trademark Office. The USPTO has given the BACK GUARD trademark a serial number of 73211302. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, November 26, 2021. This trademark is owned by Simmons Company. The BACK GUARD trademark is filed in the Furniture Products category with the following description:

Mattresses and Mattress Foundations

General Information


Serial Number73211302
Word MarkBACK GUARD
Filing DateThursday, April 12, 1979
Status710 - CANCELLED - SECTION 8
Status DateFriday, November 26, 2021
Registration Number1154910
Registration DateTuesday, May 19, 1981
Mark Drawing1000 - Typeset: Word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, February 24, 1981

Trademark Statements


Goods and ServicesMattresses and Mattress Foundations

Classification Information


International Class020 - Furniture, mirrors, picture frames; goods (not included in other classes) of wood, cork, reed, cane, wicker, horn, bone, ivory, whalebone, shell, amber, mother-of-pearl, meerschaum and substitutes for all these materials, or of plastics.
US Class Codes032
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, November 26, 2021
Primary Code020
First Use Anywhere DateThursday, September 15, 1949
First Use In Commerce DateThursday, September 15, 1949

Trademark Owner History


Party NameDREAMWELL, LTD.
Party Type42 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressDoraville, GA 30360

Party NameSIMMONS COMPANY
Party Type41 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressATLANTA, GA 303285369

Party NameSIMMONS U.S.A. CORPORATION
Party Type40 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressATLANTA, GA 30329

Party NameSimmons Company
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressNorcross, GA 30071

Party NameSimmons Company
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNorcross, GA 30071

Party NameSimmons Company
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNorcross, GA 30071

Trademark Events


Event DateEvent Description
Wednesday, July 12, 2023ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, March 1, 2023ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, February 15, 2023ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, May 25, 2022ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Friday, November 26, 2021CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Wednesday, July 1, 2020ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, May 19, 2020COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Friday, May 3, 2019APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, May 3, 2019TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, December 14, 2016ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, May 7, 2014ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, March 20, 2013ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, December 26, 2012ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, December 19, 2012ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, October 24, 2012ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Saturday, June 16, 2012NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Saturday, June 16, 2012REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Saturday, June 16, 2012REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, May 17, 2011REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Thursday, May 17, 2012REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Thursday, June 14, 2012TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Wednesday, December 14, 2011POST REGISTRATION ACTION MAILED - SEC. 8 & 9
Wednesday, December 7, 2011TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Tuesday, June 7, 2011POST REGISTRATION ACTION MAILED - SEC. 8 & 9
Tuesday, May 17, 2011TEAS SECTION 8 & 9 RECEIVED
Tuesday, May 17, 2011ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, May 17, 2011TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, December 3, 2008ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Monday, March 3, 2008CASE FILE IN TICRS
Monday, March 12, 2007TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, March 12, 2007TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, June 1, 2001REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Friday, June 1, 2001REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, February 27, 2001REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Thursday, March 5, 1987REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, September 23, 1986POST REGISTRATION ACTION MAILED - SEC. 8 & 15
Tuesday, May 27, 1986REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Tuesday, May 19, 1981REGISTERED-PRINCIPAL REGISTER
Tuesday, February 24, 1981PUBLISHED FOR OPPOSITION