| Serial Number | 97251552 |
| Word Mark | BACK ALLEY HEIST |
| Filing Date | Thursday, February 3, 2022 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, February 28, 2023 |
| Registration Number | 6993278 |
| Registration Date | Tuesday, February 28, 2023 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, October 18, 2022 |
| Goods and Services | Downloadable and recorded computer game software; downloadable video game programs; downloadable and recorded computer software platforms for social networking; downloadable and recorded interactive video game programs; downloadable electronic game programs and downloadable computer software platforms for social networking that may be accessed via the internet, computers and wireless devices; downloadable and recorded computer software to enable uploading, posting, showing, displaying, tagging, blogging, sharing or otherwise providing electronic media or information in the fields of virtual communities, electronic gaming, entertainment, and general interest via the internet or other communications networks with third parties; downloadable electronic game software for cellular telephones; downloadable electronic game software for wireless devices; downloadable electronic game software for use with social networking applications and on social networking websites |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, September 12, 2022 |
| Primary Code | 009 |
| First Use Anywhere Date | Tuesday, September 27, 2022 |
| First Use In Commerce Date | Tuesday, September 27, 2022 |
| Party Name | Playtika Ltd. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | Herzliya Pituach 4672408 IL |
| Party Name | Playtika Ltd. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | Herzliya Pituach 4672408 IL |
| Party Name | Playtika Ltd. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Herzliya Pituach 4672408 IL |
| Event Date | Event Description |
| Monday, February 7, 2022 | NEW APPLICATION ENTERED |
| Tuesday, February 8, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, September 12, 2022 | ASSIGNED TO EXAMINER |
| Monday, September 12, 2022 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, September 28, 2022 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, October 18, 2022 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 18, 2022 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, December 13, 2022 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Monday, December 19, 2022 | TEAS STATEMENT OF USE RECEIVED |
| Sunday, January 22, 2023 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Monday, December 19, 2022 | USE AMENDMENT FILED |
| Sunday, January 22, 2023 | STATEMENT OF USE PROCESSING COMPLETE |
| Monday, January 23, 2023 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, January 24, 2023 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, February 28, 2023 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, February 28, 2023 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Tuesday, December 30, 2025 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, December 30, 2025 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Tuesday, December 30, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, December 30, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, December 30, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |