| Serial Number | 90470459 |
| Word Mark | BA BLVK ALLURE |
| Filing Date | Saturday, January 16, 2021 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, April 5, 2022 |
| Registration Number | 6695598 |
| Registration Date | Tuesday, April 5, 2022 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, September 14, 2021 |
| Description of Mark | The mark consists of a gold and white ring design with floral design with a crown at the top and the letters "BA" inside. Underneath the design is the wording "BLVK ALLURE" in gold and white stylized font and a floral design below the wording. The entire mark is set against a black background with brown shading on the upper right and upper left sides. |
| Pseudo Mark | BLACK ALLURE |
| Goods and Services | 3-in-1 hair conditioners; 3-in-1 hair shampoos; Hair care creams; Hair care lotions; Hair care preparations; Hair care preparations consisting of organic coconut virgin oil and coconut virgin oil; Hair care products, namely, heat protection sprays; Hair balsam; Hair bleaches; Hair cleaning preparations; Hair color; Hair colorants; Hair colourants; Hair colouring; Hair colouring and dyes; Hair colouring preparations; Hair conditioners; Hair creams; Hair curling preparations; Hair decolorants; Hair dye; Hair dyes; Hair fixers; Hair gel; Hair gel and hair mousse; Hair gels; Hair glaze; Hair lacquers; Hair lighteners; Hair lotion; Hair lotions; Hair mascara; Hair masks; Hair mousse; Hair mousses; Hair nourishers; Hair oils; Hair relaxers; Hair relaxing preparations; Hair removing cream; Hair rinses; Hair shampoo; Hair spray; Hair sprays; Hair sprays and hair gels; Hair styling gel; Hair styling spray; Hair tonic; Hair tonics; Hair wax; Oil baths for hair care; Preparations for setting hair; Styling clay for hair; Styling foam for hair; Styling paste for hair |
| Indication of Colors claimed | The color(s) Gold, Black, White, and Brown is/are claimed as a feature of the mark. |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, April 16, 2021 |
| Primary Code | 003 |
| First Use Anywhere Date | Friday, January 1, 2021 |
| First Use In Commerce Date | Friday, January 1, 2021 |
| Party Name | Blvk Allure |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Philadelphia, PA 19144 |
| Party Name | Blvk Allure |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Philadelphia, PA 19144 |
| Party Name | Blvk Allure |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Philadelphia, PA 19144 |
| Event Date | Event Description |
| Wednesday, July 28, 2021 | ASSIGNED TO EXAMINER |
| Wednesday, January 20, 2021 | NEW APPLICATION ENTERED |
| Friday, April 16, 2021 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, April 17, 2021 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, August 2, 2021 | NON-FINAL ACTION WRITTEN |
| Monday, August 2, 2021 | NON-FINAL ACTION E-MAILED |
| Monday, August 2, 2021 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, August 9, 2021 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, August 9, 2021 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, August 9, 2021 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, August 9, 2021 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, August 26, 2021 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 14, 2021 | PUBLISHED FOR OPPOSITION |
| Tuesday, September 14, 2021 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Wednesday, September 29, 2021 | EXTENSION OF TIME TO OPPOSE RECEIVED |
| Saturday, October 9, 2021 | TEAS POST PUBLICATION AMENDMENT RECEIVED |
| Wednesday, October 20, 2021 | ASSIGNED TO PETITION STAFF |
| Wednesday, October 20, 2021 | POST PUBLICATION AMENDMENT - ENTERED |
| Thursday, October 21, 2021 | EXTENSION OF TIME TO OPPOSE PROCESS - TERMINATED |
| Tuesday, December 7, 2021 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Monday, December 27, 2021 | TEAS STATEMENT OF USE RECEIVED |
| Monday, December 27, 2021 | USE AMENDMENT FILED |
| Saturday, January 15, 2022 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Saturday, January 15, 2022 | STATEMENT OF USE PROCESSING COMPLETE |
| Thursday, January 20, 2022 | SU - NON-FINAL ACTION - WRITTEN |
| Thursday, January 20, 2022 | NON-FINAL ACTION E-MAILED |
| Thursday, January 20, 2022 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, February 24, 2022 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Sunday, February 27, 2022 | ASSIGNED TO LIE |
| Monday, February 28, 2022 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, February 28, 2022 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, March 2, 2022 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Thursday, March 3, 2022 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, April 5, 2022 | REGISTERED-PRINCIPAL REGISTER |