B S BEAUTY SHAKE Trademark
Trademark Overview
On Monday, December 9, 2024, a trademark application was filed for B S BEAUTY SHAKE with the United States Patent and Trademark Office. The USPTO has given the B S BEAUTY SHAKE trademark a serial number of 98893177. The federal status of this trademark filing is NOTICE OF ALLOWANCE - ISSUED as of Tuesday, October 14, 2025. This trademark is owned by S4Y LLC. The B S BEAUTY SHAKE trademark is filed in the Cosmetics & Cleaning Products category with the following description:
Cosmetic preparations; Cosmetic preparations in the form of serums for eyebrow and eyelash growth; Cosmetic sunscreen preparations; Eyebrow cosmetics; Moisturizing creams; Skin care products, namely, non-medicated skin serum; Sunscreen cream; Cosmetic facial masks; Cosmetic preparations for eyelashes; Non-medicated exfoliating preparations for eyebrow and eyelash growth activation; Non-medicated exfoliating preparations for revitalizing skin; Non-medicated serums for use on eyebrows and eyelashes; Non-medicated serums for use on skin; Non-medicated serums for use on skin revitalization; Non-medicated skin serums; Non-medicated hair serums; Skin cream
General Information
| Serial Number | 98893177 |
| Word Mark | B S BEAUTY SHAKE |
| Filing Date | Monday, December 9, 2024 |
| Status | 688 - NOTICE OF ALLOWANCE - ISSUED |
| Status Date | Tuesday, October 14, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, August 19, 2025 |
Trademark Statements
| Goods and Services | Cosmetic preparations; Cosmetic preparations in the form of serums for eyebrow and eyelash growth; Cosmetic sunscreen preparations; Eyebrow cosmetics; Moisturizing creams; Skin care products, namely, non-medicated skin serum; Sunscreen cream; Cosmetic facial masks; Cosmetic preparations for eyelashes; Non-medicated exfoliating preparations for eyebrow and eyelash growth activation; Non-medicated exfoliating preparations for revitalizing skin; Non-medicated serums for use on eyebrows and eyelashes; Non-medicated serums for use on skin; Non-medicated serums for use on skin revitalization; Non-medicated skin serums; Non-medicated hair serums; Skin cream |
| Indication of Colors claimed | The color(s) gold, black, and white is/are claimed as a feature of the mark. |
| Description of Mark | The mark consists of the stylized white wording "BEAUTY SHAKE" centered against a black rectangular background. Above and below the text are flowing gold cursive lines, with the upper line forming a large, looping gold "B" and "S". |
| NOT AVAILABLE | "BEAUTY" |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, December 9, 2024 |
| Primary Code | 003 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | S4Y LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Santa Fe, NM 87505 |
| Party Name | S4Y LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Santa Fe, NM 87505 |
Trademark Events
| Event Date | Event Description |
| Tuesday, December 10, 2024 | NEW APPLICATION ENTERED |
| Tuesday, May 20, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, May 20, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, May 28, 2025 | ASSIGNED TO EXAMINER |
| Monday, June 2, 2025 | NON-FINAL ACTION WRITTEN |
| Monday, June 2, 2025 | NON-FINAL ACTION E-MAILED |
| Monday, June 2, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, July 10, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, July 10, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, July 10, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, July 11, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, August 13, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 19, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, August 19, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, October 14, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Monday, December 22, 2025 | TEAS STATEMENT OF USE RECEIVED |
