| Serial Number | 97555658 |
| Word Mark | B FOR EFFORT |
| Filing Date | Friday, August 19, 2022 |
| Status | 731 - SECOND EXTENSION - GRANTED |
| Status Date | Thursday, August 14, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, July 9, 2024 |
| Goods and Services | Television program, film, video and audio recording production; Entertainment services in the nature of screenplay writing and scriptwriting for non-advertising purposes; Entertainment services, namely, live visual and audio performances by actors; directing, recording, development, production and post-production services of television productions, video productions, motion picture films, live stage performances and multimedia entertainment content; Editing and recording of video, sound and images; Television program, film, video and audio recording production for streaming and downloading via internet and wireless communication networks, and cable and satellite broadcast; Entertainment services, namely, production of television programs, production of motion pictures, production of multimedia entertainment content; development, creation, production, distribution, and post-production of television programs; development, creation, production, distribution, and post-production of motion pictures; development, creation, production, distribution, and post-production of multimedia entertainment production; providing online non-downloadable recordings of television programs, motion pictures, movies, and online multimedia content in the fields of drama, comedy, mystery, adventure, fantasy, action, science fiction, documentaries, and animation; providing a website with entertainment information about a television, motion picture, and multimedia entertainment content production company, its productions and also providing online non-downloadable recordings of or from television programs, motion pictures, and multimedia content in the fields of drama, comedy, mystery, adventure, fantasy, action, science fiction, documentaries, and animation; providing online entertainment information about a television program, motion picture film, and multimedia entertainment content production company, and its productions; providing online non-downloadable recordings of or from television programs, motion pictures, and multimedia content in the fields of drama, comedy, mystery, adventure, fantasy, action, science fiction, documentaries, and animation; motion picture film production |
| Goods and Services | Audiovisual recordings, downloadable audio-visual recordings and DVDs featuring television programs, motion pictures, movies and multimedia entertainment content in the fields of drama, comedy, mystery, adventure, fantasy, action, science fiction, documentaries, and animation; motion picture films about drama, comedy, mystery, adventure, fantasy, action, science fiction, documentaries, and animation |
| Pseudo Mark | BE FOR EFFORT |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, September 8, 2022 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, September 8, 2022 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | B FOR EFFORT, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Los Angeles, CA 90067 |
| Party Name | B FOR EFFORT, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Los Angeles, CA 90067 |
| Event Date | Event Description |
| Monday, September 26, 2022 | TEAS PETITION TO DIRECTOR RECEIVED |
| Tuesday, August 23, 2022 | NEW APPLICATION ENTERED |
| Thursday, September 8, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, September 15, 2022 | TEAS VOLUNTARY AMENDMENT RECEIVED |
| Monday, October 31, 2022 | ASSIGNED TO PETITION STAFF |
| Tuesday, November 8, 2022 | PETITION TO DIRECTOR GRANTED |
| Wednesday, June 7, 2023 | ASSIGNED TO EXAMINER |
| Wednesday, June 7, 2023 | NON-FINAL ACTION WRITTEN |
| Wednesday, June 7, 2023 | NON-FINAL ACTION E-MAILED |
| Wednesday, June 7, 2023 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, June 23, 2023 | APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED |
| Friday, June 23, 2023 | APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED |
| Friday, December 1, 2023 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, December 1, 2023 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, December 4, 2023 | FINAL REFUSAL WRITTEN |
| Monday, December 4, 2023 | FINAL REFUSAL E-MAILED |
| Monday, December 4, 2023 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Friday, February 23, 2024 | APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED |
| Friday, December 1, 2023 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, May 31, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, May 31, 2024 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Friday, February 23, 2024 | APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED |
| Friday, May 31, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, June 4, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, June 19, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, July 9, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, July 9, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, July 9, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, July 9, 2024 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Friday, February 7, 2025 | SOU TEAS EXTENSION RECEIVED |
| Friday, February 7, 2025 | SOU EXTENSION 1 FILED |
| Tuesday, July 9, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, July 9, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, September 3, 2024 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Friday, February 7, 2025 | SOU EXTENSION 1 GRANTED |
| Thursday, August 14, 2025 | SOU EXTENSION 2 FILED |
| Thursday, August 14, 2025 | SOU TEAS EXTENSION RECEIVED |
| Thursday, August 14, 2025 | SOU EXTENSION 2 GRANTED |
| Friday, August 15, 2025 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Saturday, February 8, 2025 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |