| Serial Number | 97306361 |
| Word Mark | B BREAD FINANCIAL |
| Filing Date | Thursday, March 10, 2022 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, September 24, 2024 |
| Registration Number | 7516777 |
| Registration Date | Tuesday, September 24, 2024 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, May 30, 2023 |
| Description of Mark | The mark consists of a stylized letter "B" inside a shaded circle, with the words "BREAD" and "FINANCIAL" in lowercase letters to the right of the circle, with "BREAD" positioned above "FINANCIAL". |
| Goods and Services | Financing and loan services; financing loans for online consumers; financing of purchases; consumer lending services; consumer purchase financing; online consumer purchase financing; loan qualification and approval for consumers; issuing of credit accounts; credit account authorization services for consumers; credit account transaction processing services |
| NOT AVAILABLE | "FINANCIAL" |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, March 15, 2022 |
| Primary Code | 036 |
| First Use Anywhere Date | Tuesday, December 6, 2022 |
| First Use In Commerce Date | Tuesday, December 6, 2022 |
| Party Name | BREAD FINANCIAL PAYMENTS, INC. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Columbus, OH 43221 |
| Party Name | BREAD FINANCIAL PAYMENTS, INC. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Columbus, OH 43221 |
| Party Name | BREAD FINANCIAL PAYMENTS, INC. |
| Party Type | 11 - New Owner Before Publication |
| Legal Entity Type | 03 - Corporation |
| Address | PLANO, TX 75024 |
| Party Name | ADS Alliance Data Systems, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Plano, TX 75024 |
| Event Date | Event Description |
| Monday, March 14, 2022 | NEW APPLICATION ENTERED |
| Tuesday, March 15, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, March 16, 2022 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, June 8, 2022 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, September 20, 2022 | ASSIGNED TO EXAMINER |
| Wednesday, September 21, 2022 | NON-FINAL ACTION WRITTEN |
| Wednesday, September 21, 2022 | NON-FINAL ACTION E-MAILED |
| Wednesday, September 21, 2022 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, March 20, 2023 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, March 20, 2023 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, March 20, 2023 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, April 24, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, May 10, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, May 30, 2023 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 30, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, July 25, 2023 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Thursday, January 25, 2024 | SOU TEAS EXTENSION RECEIVED |
| Thursday, January 25, 2024 | SOU EXTENSION 1 FILED |
| Thursday, February 8, 2024 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, February 8, 2024 | SOU EXTENSION 1 GRANTED |
| Wednesday, July 24, 2024 | TEAS STATEMENT OF USE RECEIVED |
| Thursday, August 1, 2024 | STATEMENT OF USE PROCESSING COMPLETE |
| Friday, February 9, 2024 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Wednesday, July 24, 2024 | USE AMENDMENT FILED |
| Friday, August 16, 2024 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Friday, August 16, 2024 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, September 24, 2024 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, September 24, 2024 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |