
| Serial Number | 97306355 |
| Word Mark | B BREAD FINANCIAL |
| Filing Date | Thursday, March 10, 2022 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, January 23, 2024 |
| Registration Number | 7288286 |
| Registration Date | Tuesday, January 23, 2024 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, April 25, 2023 |
| Description of Mark | The mark consists of a stylized letter "B" inside a shaded circle, with the words "BREAD FINANCIAL" in lowercase letters to the right of the circle. |
| Goods and Services | Providing temporary use of non-downloadable software and applications for facilitating and administering banking, loans, financing of purchases, consumer lending, loan applications, credit card applications, credit and loan account management, payment by credit card, debit card, or virtual payment method, electronic funds transfer services, electronic payment services transaction authentication services, routing, authorization and settlement services, and fraud detection and control services; providing temporary use of non-downloadable software and applications for data analysis, analysis of loans, analysis of credit and credit accounts, analysis of marketing and advertising data, and analysis of loyalty and rewards data; providing temporary use of online non-downloadable software for enabling the electronic transfer of funds made via electronic payments, credit card, and debit card |
| NOT AVAILABLE | "FINANCIAL" |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, March 15, 2022 |
| Primary Code | 042 |
| First Use Anywhere Date | Thursday, March 31, 2022 |
| First Use In Commerce Date | Thursday, March 31, 2022 |
| Party Name | BREAD FINANCIAL PAYMENTS, INC. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | COLUMBUS, OH 43219 US |
| Party Name | BREAD FINANCIAL PAYMENTS, INC. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | PLANO, TX 75024 US |
| Party Name | BREAD FINANCIAL PAYMENTS, INC. |
| Party Type | 11 - New Owner Before Publication |
| Legal Entity Type | 03 - Corporation |
| Address | PLANO, TX 75024 US |
| Party Name | ADS Alliance Data Systems, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Plano, TX 75024 US |
| Event Date | Event Description |
| Monday, March 14, 2022 | NEW APPLICATION ENTERED |
| Tuesday, March 15, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, March 16, 2022 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, June 8, 2022 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Thursday, September 22, 2022 | ASSIGNED TO EXAMINER |
| Thursday, September 22, 2022 | NON-FINAL ACTION WRITTEN |
| Thursday, September 22, 2022 | NON-FINAL ACTION E-MAILED |
| Thursday, September 22, 2022 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, March 15, 2023 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, March 15, 2023 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, March 16, 2023 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, March 17, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 5, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, April 25, 2023 | PUBLISHED FOR OPPOSITION |
| Tuesday, April 25, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, June 20, 2023 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Monday, November 27, 2023 | TEAS STATEMENT OF USE RECEIVED |
| Thursday, December 7, 2023 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Monday, November 27, 2023 | USE AMENDMENT FILED |
| Thursday, December 7, 2023 | STATEMENT OF USE PROCESSING COMPLETE |
| Friday, December 15, 2023 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Saturday, December 16, 2023 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, January 23, 2024 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, January 23, 2024 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Tuesday, January 23, 2024 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Tuesday, April 14, 2026 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, April 14, 2026 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Tuesday, April 14, 2026 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |