B BELIEVE Trademark

Trademark Overview


On Tuesday, October 9, 2018, a trademark application was filed for B BELIEVE with the United States Patent and Trademark Office. The USPTO has given the B BELIEVE trademark a serial number of 88147565. The federal status of this trademark filing is ABANDONED - NO STATEMENT OF USE FILED as of Monday, October 26, 2020. This trademark is owned by GlaxoSmithKline Consumer Healthcare (US) IP LLC. The B BELIEVE trademark is filed in the Cosmetics & Cleaning Products, Pharmaceutical Products, and Houseware & Glass Products categories with the following description:

Dentifrices and mouthwashes not for medical purposes; breath freshening liquid; dental bleaching gels; toothpaste; tooth bleaching preparations, tooth polishing preparations, tooth whitening preparations and accelerators, cosmetic tooth stain removal preparations; preparations for cleaning, washing, and polishing dentures

Medicated oral care preparations, namely, medicated toothpastes, medicated mouthwashes, medicated dental gels; medicated chewing gum and medicated lozenges for dental hygiene; denture adhesives, denture fixatives; preparations for deodorizing and sterilizing dentures

Toothbrushes, electric toothbrushes
b believe

General Information


Serial Number88147565
Word MarkB BELIEVE
Filing DateTuesday, October 9, 2018
Status606 - ABANDONED - NO STATEMENT OF USE FILED
Status DateMonday, October 26, 2020
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, January 22, 2019

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Description of MarkThe mark consists of a lower case letter "B" with the word "BELIEVE" in the straight part of the letter with a cloud device to the right of the image at the top and two small shaded circles, one beneath and the other to the right of the cloud device.
Goods and ServicesDentifrices and mouthwashes not for medical purposes; breath freshening liquid; dental bleaching gels; toothpaste; tooth bleaching preparations, tooth polishing preparations, tooth whitening preparations and accelerators, cosmetic tooth stain removal preparations; preparations for cleaning, washing, and polishing dentures
Goods and ServicesMedicated oral care preparations, namely, medicated toothpastes, medicated mouthwashes, medicated dental gels; medicated chewing gum and medicated lozenges for dental hygiene; denture adhesives, denture fixatives; preparations for deodorizing and sterilizing dentures
Goods and ServicesToothbrushes, electric toothbrushes

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateThursday, October 18, 2018
Primary Code003
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides.
US Class Codes006, 018, 044, 046, 051, 052
Class Status Code6 - Active
Class Status DateThursday, October 18, 2018
Primary Code005
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes.
US Class Codes002, 013, 023, 029, 030, 033, 040, 050
Class Status Code6 - Active
Class Status DateThursday, October 18, 2018
Primary Code021
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameGlaxoSmithKline Consumer Healthcare (US) IP LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressWilmington, DE 19808

Party NameGlaxoSmithKline Consumer Healthcare (US) IP LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressWilmington, DE 19808

Trademark Events


Event DateEvent Description
Monday, October 26, 2020ABANDONMENT NOTICE E-MAILED - NO USE STATEMENT FILED
Monday, October 26, 2020ABANDONMENT - NO USE STATEMENT FILED
Monday, August 17, 2020APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, August 17, 2020CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, June 9, 2020APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, June 9, 2020TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, June 9, 2020TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Tuesday, June 9, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, June 9, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, June 9, 2020TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, February 26, 2020NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, February 24, 2020EXTENSION 2 GRANTED
Monday, February 24, 2020EXTENSION 2 FILED
Monday, February 24, 2020TEAS EXTENSION RECEIVED
Monday, February 24, 2020TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, February 24, 2020APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, February 24, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, February 24, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, February 24, 2020TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, September 17, 2019NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, September 13, 2019EXTENSION 1 GRANTED
Friday, September 13, 2019EXTENSION 1 FILED
Friday, September 13, 2019TEAS EXTENSION RECEIVED
Tuesday, March 19, 2019NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, January 22, 2019OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, January 22, 2019PUBLISHED FOR OPPOSITION
Wednesday, January 2, 2019NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Sunday, December 9, 2018ASSIGNED TO LIE
Tuesday, November 20, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, November 20, 2018EXAMINER'S AMENDMENT ENTERED
Tuesday, November 20, 2018NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Tuesday, November 20, 2018EXAMINERS AMENDMENT E-MAILED
Tuesday, November 20, 2018EXAMINERS AMENDMENT -WRITTEN
Tuesday, November 20, 2018ASSIGNED TO EXAMINER
Friday, October 19, 2018NOTICE OF DESIGN SEARCH CODE E-MAILED
Thursday, October 18, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Friday, October 12, 2018NEW APPLICATION ENTERED IN TRAM