B Trademark

Trademark Overview


On Tuesday, February 16, 2021, a trademark application was filed for B with the United States Patent and Trademark Office. The USPTO has given the B trademark a serial number of 90530400. The federal status of this trademark filing is REGISTERED as of Tuesday, September 17, 2024. This trademark is owned by Behaviorally, Inc.. The B trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, and Computer & Software Services & Scientific Services categories with the following description:

Downloadable reports relating to marketing and advertising, opinion polling, measuring and analyzing consumer preferences and demands, analyzing product development, analyzing customers' purchasing decisions and behaviors, and analyzing competitors and markets

Advertising, marketing and promotion services; advertising and marketing research services; business analyses; advertising planning; advertising consultation; advertising services, namely, analysis of advertising response; advertising and marketing consultancy; modeling for advertising, marketing or sales promotion; statistical evaluations of advertising and marketing data; collection and analysis of market research and market data and statistics; business data analysis, namely, data analytics and measurement services relating to and for use in marketing and advertising, product advertising, opinion polling, consumer preferences and demands, analyzing product development, analyzing customers' purchasing decisions and behaviors, and analyzing competitors, markets and customer opinion polls; marketing and business consulting, namely, tracking, analyzing and predicting consumer behavior; business consulting, namely, providing strategies, insight, and guidance on marketing and consumer beh...

Data analytics and measurement services, namely, providing online, non-downloadable computer software for creating electronic reports and analysis relating to and for use in marketing and advertising, product advertising, opinion polling, consumer preferences and demands, analyzing product development, analyzing customers' purchasing decisions and behaviors, and analyzing competitors, markets and customer opinion polls; providing online non-downloadable software for conducting product and market surveys, and analyzing market research data and consumer response
b

General Information


Serial Number90530400
Word MarkB
Filing DateTuesday, February 16, 2021
Status700 - REGISTERED
Status DateTuesday, September 17, 2024
Registration Number7508035
Registration DateTuesday, September 17, 2024
Mark Drawing5 - Drawing with word(s) / letter(s) / number(s) in Stylized form
Published for Opposition DateTuesday, September 28, 2021

Trademark Statements


Description of MarkThe mark consists of of the stylized design of the letter "B". The top of the letter "B" is blue, the middle is grey and the bottom is pink.
Goods and ServicesDownloadable reports relating to marketing and advertising, opinion polling, measuring and analyzing consumer preferences and demands, analyzing product development, analyzing customers' purchasing decisions and behaviors, and analyzing competitors and markets
Pseudo MarkBEHAVIORALLY
Indication of Colors claimedThe color(s) blue, grey and pink is/are claimed as a feature of the mark.
Goods and ServicesAdvertising, marketing and promotion services; advertising and marketing research services; business analyses; advertising planning; advertising consultation; advertising services, namely, analysis of advertising response; advertising and marketing consultancy; modeling for advertising, marketing or sales promotion; statistical evaluations of advertising and marketing data; collection and analysis of market research and market data and statistics; business data analysis, namely, data analytics and measurement services relating to and for use in marketing and advertising, product advertising, opinion polling, consumer preferences and demands, analyzing product development, analyzing customers' purchasing decisions and behaviors, and analyzing competitors, markets and customer opinion polls; marketing and business consulting, namely, tracking, analyzing and predicting consumer behavior; business consulting, namely, providing strategies, insight, and guidance on marketing and consumer behavior; business marketing consulting services, namely, providing shopping information based on research data and consumer behavior
Goods and ServicesData analytics and measurement services, namely, providing online, non-downloadable computer software for creating electronic reports and analysis relating to and for use in marketing and advertising, product advertising, opinion polling, consumer preferences and demands, analyzing product development, analyzing customers' purchasing decisions and behaviors, and analyzing competitors, markets and customer opinion polls; providing online non-downloadable software for conducting product and market surveys, and analyzing market research data and consumer response

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateTuesday, May 18, 2021
Primary Code009
First Use Anywhere DateFriday, December 31, 2021
First Use In Commerce DateFriday, December 31, 2021

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, May 18, 2021
Primary Code035
First Use Anywhere DateThursday, December 31, 2020
First Use In Commerce DateThursday, December 31, 2020

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateTuesday, May 18, 2021
Primary Code042
First Use Anywhere DateThursday, December 31, 2020
First Use In Commerce DateThursday, December 31, 2020

Trademark Owner History


Party NameBehaviorally, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressTeaneck, NJ 07666

Party NameBehaviorally, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressTeaneck, NJ 07666

Party NameBehaviorally, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressTeaneck, NJ 07666

Trademark Events


Event DateEvent Description
Friday, February 19, 2021NEW APPLICATION ENTERED
Tuesday, May 18, 2021NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, May 19, 2021ASSIGNED TO EXAMINER
Saturday, May 22, 2021NON-FINAL ACTION WRITTEN
Saturday, May 22, 2021NON-FINAL ACTION E-MAILED
Saturday, May 22, 2021NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, August 25, 2021CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, August 25, 2021TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, August 25, 2021APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, August 25, 2021TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, September 8, 2021NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, September 28, 2021OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, September 28, 2021PUBLISHED FOR OPPOSITION
Tuesday, November 23, 2021NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Wednesday, May 18, 2022SOU EXTENSION 1 FILED
Wednesday, May 18, 2022SOU TEAS EXTENSION RECEIVED
Wednesday, May 18, 2022SOU EXTENSION 1 GRANTED
Thursday, November 10, 2022SOU TEAS EXTENSION RECEIVED
Thursday, November 10, 2022SOU EXTENSION 2 FILED
Thursday, November 10, 2022SOU EXTENSION 2 GRANTED
Friday, May 20, 2022NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Saturday, November 12, 2022NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, March 8, 2023SOU TEAS EXTENSION RECEIVED
Monday, October 9, 2023SOU TEAS EXTENSION RECEIVED
Monday, October 9, 2023SOU EXTENSION 4 FILED
Monday, October 9, 2023SOU EXTENSION 4 GRANTED
Wednesday, October 11, 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, March 8, 2023SOU EXTENSION 3 FILED
Wednesday, March 8, 2023SOU EXTENSION 3 GRANTED
Friday, March 10, 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, May 2, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, May 2, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, May 2, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, May 2, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, May 2, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, May 17, 2024SOU TEAS EXTENSION RECEIVED
Friday, May 17, 2024SOU EXTENSION 5 GRANTED
Friday, May 17, 2024SOU EXTENSION 5 FILED
Saturday, May 18, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, May 22, 2024USE AMENDMENT FILED
Wednesday, May 22, 2024TEAS STATEMENT OF USE RECEIVED
Saturday, June 29, 2024STATEMENT OF USE PROCESSING COMPLETE
Saturday, June 29, 2024CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, August 15, 2024ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, August 15, 2024NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, September 17, 2024REGISTERED-PRINCIPAL REGISTER
Tuesday, September 17, 2024NOTICE OF REGISTRATION CONFIRMATION EMAILED