AXE EXCITE Trademark

Trademark Overview


On Tuesday, January 12, 2010, a trademark application was filed for AXE EXCITE with the United States Patent and Trademark Office. The USPTO has given the AXE EXCITE trademark a serial number of 77981979. The federal status of this trademark filing is REGISTERED AND RENEWED as of Wednesday, May 26, 2021. This trademark is owned by Unilever Supply Chain, Inc.. The AXE EXCITE trademark is filed in the Cosmetics & Cleaning Products category with the following description:

body cleaning washes, deodorants for personal use; antiperspirants
axe excite

General Information


Serial Number77981979
Word MarkAXE EXCITE
Filing DateTuesday, January 12, 2010
Status800 - REGISTERED AND RENEWED
Status DateWednesday, May 26, 2021
Registration Number3982426
Registration DateTuesday, June 21, 2011
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, September 21, 2010

Trademark Statements


Goods and Servicesbody cleaning washes, deodorants for personal use; antiperspirants

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateTuesday, January 19, 2010
Primary Code003
First Use Anywhere DateMonday, February 28, 2011
First Use In Commerce DateMonday, February 28, 2011

Trademark Owner History


Party NameCONOPCO, INC.
Party Type32 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressEnglewood Cliffs, NJ 07632

Party NameCONOPCO, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressENGLEWOOD CLIFFS, NJ 07632

Party NameUnilever Supply Chain, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressClinton, CT 06413

Party NameUnilever Supply Chain, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressClinton, CT 06413

Party NameUnilever Supply Chain, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressClinton, CT 06413

Trademark Events


Event DateEvent Description
Friday, January 15, 2010NEW APPLICATION ENTERED
Tuesday, January 19, 2010NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, February 9, 2010ASSIGNED TO EXAMINER
Saturday, February 13, 2010NOTIFICATION OF NON-FINAL ACTION E-MAILED
Saturday, February 13, 2010NON-FINAL ACTION E-MAILED
Saturday, February 13, 2010NON-FINAL ACTION WRITTEN
Thursday, July 29, 2010TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, July 29, 2010CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, July 30, 2010TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, July 30, 2010APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, August 18, 2010ASSIGNED TO LIE
Wednesday, August 18, 2010LAW OFFICE PUBLICATION REVIEW COMPLETED
Tuesday, September 21, 2010PUBLISHED FOR OPPOSITION
Tuesday, September 21, 2010OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, November 16, 2010NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Thursday, March 31, 2011SOU TEAS EXTENSION RECEIVED
Thursday, March 31, 2011SOU EXTENSION 1 FILED
Thursday, March 31, 2011SOU EXTENSION 1 GRANTED
Friday, April 1, 2011TEAS STATEMENT OF USE RECEIVED
Friday, April 1, 2011TEAS REQUEST TO DIVIDE RECEIVED
Friday, April 1, 2011DIVISIONAL REQUEST RECEIVED
Friday, April 1, 2011USE AMENDMENT FILED
Saturday, April 2, 2011NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, April 4, 2011CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, April 13, 2011ITU OFFICE ACTION ISSUED FOR DIVISIONAL REQUEST
Wednesday, May 11, 2011TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, May 12, 2011DIVISIONAL PROCESSING COMPLETE
Thursday, May 12, 2011STATEMENT OF USE PROCESSING COMPLETE
Thursday, May 19, 2011ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, May 19, 2011LAW OFFICE REGISTRATION REVIEW COMPLETED
Friday, May 20, 2011NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Saturday, May 21, 2011NOTICE OF ACCEPTANCE OF STATEMENT OF USE MAILED
Tuesday, June 21, 2011REGISTERED-PRINCIPAL REGISTER
Wednesday, November 2, 2011AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, November 23, 2011TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, November 23, 2011APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, December 19, 2012AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, January 30, 2013TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, January 30, 2013APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, June 12, 2017TEAS SECTION 8 & 15 RECEIVED
Friday, July 28, 2017CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, July 28, 2017REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Friday, July 28, 2017NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Sunday, June 21, 2020COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Thursday, February 18, 2021TEAS SECTION 8 & 9 RECEIVED
Wednesday, May 26, 2021CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, May 26, 2021REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Wednesday, May 26, 2021REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Wednesday, May 26, 2021NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Tuesday, December 24, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, December 24, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, December 24, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, December 24, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, December 24, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED