| Serial Number | 85556737 |
| Word Mark | AW DIRECT |
| Filing Date | Wednesday, February 29, 2012 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, March 21, 2025 |
| Registration Number | 4599511 |
| Registration Date | Tuesday, September 9, 2014 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, June 24, 2014 |
| Goods and Services | Automotive, industrial, construction, locomotive, aviation, navigation and marine safety-warning lights, namely, strobes, rotating lights and bar lights; [ bezels, namely, plastic and chrome plated plastic frames used with flashing warning lights; ] cable connectors; electric switches; electrical control panels; flashing and steady safety lights; magnetic base mounts for flashing tow lights; power cables; power supplies; protective work gloves; reflective and illuminated clothing for safety purposes; remote controls for use with warning light bars; replacement lamps for safety-warning lights; safety-warning lights, namely, strobe light systems |
| Goods and Services | Hand tools, namely, wedges |
| Goods and Services | Auxiliary power units for supplying electrical power |
| Goods and Services | Metal tool boxes; metal handles for use with tools; vehicle door tools, namely, long lengths of metal rods to be inserted into vehicles in order to gain access to locked vehicles |
| Goods and Services | [ Non-metal flanges ] |
| Goods and Services | Business forms |
| Goods and Services | Jackets |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Mud flaps for vehicles [ ; auto towing operator's kit comprised of a steering wheel lock, towing manual, window wedge, flashlight, clipboard with calculator and first aid kit ] |
| Goods and Services | Towing straps |
| NOT AVAILABLE | "DIRECT" |
| Goods and Services | Air wedges for vehicle doors, namely, a non-metal wedge inserted between a vehicle door and frame which is then inflated with air in order to make an opening for lockout tools [ ; plastic rollover sticks, namely, a plastic stick used in vehicle rollover situations to create leverage and to prevent the vehicle from sliding towards the tow pull during up righting; plastic tire skates ] |
| International Class | 006 - Common metals and their alloys; metal building materials; transportable buildings of metal; materials of metal for railway tracks; nonelectric cables and wires of common metal; ironmongery, small items of metal hardware; pipes and tubes of metal; safes; goods of common metal not included in other classes; ores. |
| US Class Codes | 002, 012, 013, 014, 023, 025, 050 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, March 21, 2025 |
| Primary Code | 006 |
| First Use Anywhere Date | Tuesday, December 26, 2006 |
| First Use In Commerce Date | Tuesday, December 26, 2006 |
| International Class | 007 - Machines and machine tools; motors and engines (except for land vehicles); machine coupling and transmission components (except for land vehicles); agricultural implements other than hand-operated; incubators for eggs. |
| US Class Codes | 013, 019, 021, 023, 031, 034, 035 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, March 21, 2025 |
| Primary Code | 007 |
| First Use Anywhere Date | Monday, April 30, 2007 |
| First Use In Commerce Date | Monday, April 30, 2007 |
| International Class | 008 - Hand tools and implements (hand-operated); cutlery; side arms; razors. |
| US Class Codes | 023, 028, 044 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, March 21, 2025 |
| Primary Code | 008 |
| First Use Anywhere Date | Tuesday, December 26, 2006 |
| First Use In Commerce Date | Tuesday, December 26, 2006 |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, March 21, 2025 |
| Primary Code | 009 |
| First Use Anywhere Date | Tuesday, December 26, 2006 |
| First Use In Commerce Date | Tuesday, December 26, 2006 |
| International Class | 012 - Vehicles; apparatus for locomotion by land, air, or water. |
| US Class Codes | 019, 021, 023, 031, 035, 044 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, March 21, 2025 |
| Primary Code | 012 |
| First Use Anywhere Date | Tuesday, December 26, 2006 |
| First Use In Commerce Date | Tuesday, December 26, 2006 |
| International Class | 016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks. |
| US Class Codes | 002, 005, 022, 023, 029, 037, 038, 050 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, March 21, 2025 |
| Primary Code | 016 |
| First Use Anywhere Date | Tuesday, December 26, 2006 |
| First Use In Commerce Date | Tuesday, December 26, 2006 |
| International Class | 017 - Rubber, gutta-percha, gum, asbestos, mica and goods made from these materials and not included in other classes; plastics in extruded form for use in manufacture; packing, stopping and insulating materials; flexible pipes, not of metal. |
| US Class Codes | 001, 005, 012, 013, 035, 050 |
| Class Status Code | B - Sec. 8 - Class(es) in a Multiple Class registration |
| Class Status Date | Wednesday, October 19, 2022 |
| Primary Code | 017 |
| First Use Anywhere Date | Tuesday, December 26, 2006 |
| First Use In Commerce Date | Tuesday, December 26, 2006 |
| International Class | 020 - Furniture, mirrors, picture frames; goods (not included in other classes) of wood, cork, reed, cane, wicker, horn, bone, ivory, whalebone, shell, amber, mother-of-pearl, meerschaum and substitutes for all these materials, or of plastics. |
| US Class Codes | 002, 013, 022, 025, 032, 050 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, March 21, 2025 |
| Primary Code | 020 |
| First Use Anywhere Date | Tuesday, December 26, 2006 |
| First Use In Commerce Date | Tuesday, December 26, 2006 |
| International Class | 022 - Ropes, string, nets, tents, awnings, tarpaulins, sails, sacks and bags (not included in other classes); padding and stuffing materials (except of rubber or plastics); raw fibrous textile materials. |
| US Class Codes | 001, 002, 007, 019, 022, 042, 050 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, March 21, 2025 |
| Primary Code | 022 |
| First Use Anywhere Date | Tuesday, December 26, 2006 |
| First Use In Commerce Date | Tuesday, December 26, 2006 |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, March 21, 2025 |
| Primary Code | 025 |
| First Use Anywhere Date | Monday, July 21, 2008 |
| First Use In Commerce Date | Monday, July 21, 2008 |
| Party Name | ZIP'S TRUCK EQUIPMENT, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | NEW HAMPTON, IA 50659 |
| Party Name | ARIENS SPECIALTY BRANDS LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | BRILLION, WI 54110 |
| Party Name | ARIENS SPECIALTY BRANDS LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | BRILLION, WI 54110 |
| Party Name | ARIENS SPECIALTY BRANDS LLC |
| Party Type | 11 - New Owner Before Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | BRILLION, WI 54110 |
| Party Name | GHC Specialty Brands, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Janesville, WI 535468729 |
| Event Date | Event Description |
| Monday, June 25, 2012 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Saturday, March 3, 2012 | NEW APPLICATION ENTERED |
| Thursday, March 8, 2012 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, May 1, 2012 | ASSIGNED TO EXAMINER |
| Monday, May 7, 2012 | NON-FINAL ACTION WRITTEN |
| Monday, May 7, 2012 | NON-FINAL ACTION E-MAILED |
| Monday, May 7, 2012 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, June 25, 2012 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, June 26, 2012 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, September 19, 2012 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, June 28, 2012 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, July 18, 2012 | ASSIGNED TO LIE |
| Friday, July 20, 2012 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Monday, August 6, 2012 | WITHDRAWN FROM PUB - OG REVIEW QUERY |
| Wednesday, September 19, 2012 | PREVIOUS ALLOWANCE COUNT WITHDRAWN |
| Wednesday, September 19, 2012 | ASSIGNED TO EXAMINER |
| Wednesday, September 19, 2012 | NON-FINAL ACTION WRITTEN |
| Wednesday, September 19, 2012 | NON-FINAL ACTION E-MAILED |
| Wednesday, May 22, 2013 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, March 18, 2013 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, March 18, 2013 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, March 19, 2013 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, April 8, 2013 | NON-FINAL ACTION WRITTEN |
| Monday, April 8, 2013 | NON-FINAL ACTION E-MAILED |
| Monday, April 8, 2013 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, April 19, 2013 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, April 19, 2013 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, May 15, 2013 | TEAS VOLUNTARY AMENDMENT RECEIVED |
| Wednesday, May 22, 2013 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, April 9, 2014 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, June 7, 2013 | REPORT UNRESPONSIVE AMENDMENT - COMPLETED |
| Tuesday, October 8, 2013 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, October 8, 2013 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, October 9, 2013 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, November 1, 2013 | FINAL REFUSAL WRITTEN |
| Friday, November 1, 2013 | FINAL REFUSAL E-MAILED |
| Friday, November 1, 2013 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Wednesday, April 9, 2014 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, June 4, 2014 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 24, 2014 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, September 9, 2014 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, April 9, 2014 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, April 30, 2014 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Wednesday, April 30, 2014 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, May 1, 2014 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, May 16, 2014 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, May 19, 2014 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Tuesday, June 24, 2014 | PUBLISHED FOR OPPOSITION |
| Monday, September 9, 2019 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, March 2, 2021 | TEAS SECTION 8 & 15 RECEIVED |
| Wednesday, April 12, 2017 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, February 14, 2018 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, August 21, 2019 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Monday, October 4, 2021 | TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED |
| Tuesday, April 12, 2022 | TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED |
| Thursday, April 1, 2021 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Friday, April 2, 2021 | OFFICE ACTION ISSUED POU1 |
| Tuesday, October 12, 2021 | OFFICE ACTION ISSUED POU2 |
| Wednesday, October 19, 2022 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Tuesday, April 19, 2022 | OFFICE ACTION ISSUED POU3 |
| Tuesday, October 18, 2022 | TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED |
| Wednesday, October 19, 2022 | REGISTERED - PARTIAL SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Saturday, September 9, 2023 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Friday, March 21, 2025 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 |