AVA & VIV Trademark

Trademark Overview


On Monday, April 20, 2020, a trademark application was filed for AVA & VIV with the United States Patent and Trademark Office. The USPTO has given the AVA & VIV trademark a serial number of 88879096. The federal status of this trademark filing is FOURTH EXTENSION - GRANTED as of Tuesday, June 18, 2024. This trademark is owned by Target Brands, Inc.. The AVA & VIV trademark is filed in the Jewelry Products, Leather Products, Lace, Ribbons, and Embroidery & Fancy Goods categories with the following description:

Handbags, purses, satchels, tote bags, coin purses, clutch bags, backpacks, beach bags, wallets, toiletry bags sold empty, duffle bags, cosmetic bags sold empty, cosmetic cases sold empty, makeup bags sold empty, makeup cases sold empty, jewelry bags

Hair accessories and hair ornaments, namely, elastic hair and ponytail holders, hair clips, hair bands, hair bows, hair chopsticks, hair ribbons, claw clips, snap clips, twisters, hair clamps, bobby pins, barrettes, and combs for use as hair ornaments

Jewelry, namely, rings, toe rings, bracelets, necklaces, chokers, anklets, broaches, pins and body jewelry; watches
ava & viv

General Information


Serial Number88879096
Word MarkAVA & VIV
Filing DateMonday, April 20, 2020
Status733 - FOURTH EXTENSION - GRANTED
Status DateTuesday, June 18, 2024
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 24, 2022

Trademark Statements


Goods and ServicesHandbags, purses, satchels, tote bags, coin purses, clutch bags, backpacks, beach bags, wallets, toiletry bags sold empty, duffle bags, cosmetic bags sold empty, cosmetic cases sold empty, makeup bags sold empty, makeup cases sold empty, jewelry bags
Pseudo MarkAVA AND VIV
Goods and ServicesHair accessories and hair ornaments, namely, elastic hair and ponytail holders, hair clips, hair bands, hair bows, hair chopsticks, hair ribbons, claw clips, snap clips, twisters, hair clamps, bobby pins, barrettes, and combs for use as hair ornaments
Goods and ServicesJewelry, namely, rings, toe rings, bracelets, necklaces, chokers, anklets, broaches, pins and body jewelry; watches

Classification Information


International Class014 - Precious metals and their alloys and goods in precious metals or coated therewith, not included in other classes; jewelry, precious stones; horological and chronometric instruments.
US Class Codes002, 027, 028, 050
Class Status Code6 - Active
Class Status DateWednesday, April 29, 2020
Primary Code014
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class018 - Leather and imitations of leather, and goods made of these materials and not included in other classes; animal skins, hides; trunks and traveling bags; umbrellas, parasols and walking sticks; whips, harness and saddlery.
US Class Codes001, 002, 003, 022, 041
Class Status Code6 - Active
Class Status DateWednesday, April 29, 2020
Primary Code018
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class026 - Lace and embroidery, ribbons and braid; buttons, hooks and eyes, pins and needles; artificial flowers.
US Class Codes037, 039, 040, 042, 050
Class Status Code6 - Active
Class Status DateWednesday, April 29, 2020
Primary Code026
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameTarget Brands, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMinneapolis, MN 55403

Party NameTarget Brands, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMinneapolis, MN 55403

Trademark Events


Event DateEvent Description
Tuesday, May 5, 2020ASSIGNED TO EXAMINER
Thursday, April 23, 2020NEW APPLICATION ENTERED
Wednesday, April 29, 2020NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, May 9, 2020NON-FINAL ACTION WRITTEN
Saturday, May 9, 2020NON-FINAL ACTION E-MAILED
Saturday, May 9, 2020NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, November 9, 2020TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, November 9, 2020CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, November 10, 2020TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, December 1, 2020SUSPENSION LETTER WRITTEN
Tuesday, December 1, 2020LETTER OF SUSPENSION E-MAILED
Tuesday, December 1, 2020NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
Friday, August 20, 2021SUSPENSION CHECKED - TO ATTORNEY FOR ACTION
Saturday, September 18, 2021NON-FINAL ACTION WRITTEN
Saturday, September 18, 2021NON-FINAL ACTION E-MAILED
Saturday, September 18, 2021NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, March 18, 2022TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, March 18, 2022CORRESPONDENCE RECEIVED IN LAW OFFICE
Saturday, March 19, 2022TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, April 15, 2022APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, May 4, 2022NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, May 24, 2022PUBLISHED FOR OPPOSITION
Tuesday, May 24, 2022OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, July 19, 2022NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Thursday, January 19, 2023SOU TEAS EXTENSION RECEIVED
Thursday, January 19, 2023SOU EXTENSION 1 FILED
Thursday, January 19, 2023SOU EXTENSION 1 GRANTED
Saturday, January 21, 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, July 18, 2023SOU TEAS EXTENSION RECEIVED
Tuesday, July 18, 2023SOU EXTENSION 2 FILED
Tuesday, July 18, 2023SOU EXTENSION 2 GRANTED
Thursday, July 20, 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, January 9, 2024SOU EXTENSION 3 GRANTED
Tuesday, January 9, 2024SOU TEAS EXTENSION RECEIVED
Tuesday, January 9, 2024SOU EXTENSION 3 FILED
Thursday, January 11, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, June 18, 2024SOU TEAS EXTENSION RECEIVED
Tuesday, June 18, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, June 19, 2024SOU EXTENSION 4 FILED
Wednesday, June 19, 2024SOU EXTENSION 4 GRANTED