| Serial Number | 99541988 |
| Word Mark | AV1S F1RST |
| Filing Date | Thursday, December 11, 2025 |
| Status | 661 - RESPONSE AFTER NON-FINAL ACTION - ENTERED |
| Status Date | Wednesday, July 15, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | NOT AVAILABLE |
| Goods and Services | Downloadable software for use in vehicle rental offices used to track reservations and vehicles, and for database management in the field of vehicle rentals; maintaining data concerning vehicles, customers, and rentals; recorded computer software to manage the rental of vehicles and for updating vehicle fleet trucking data in the field of vehicle rentals; downloadable computer software for selecting, locating, booking, and enabling payment for vehicle rental and leasing; downloadable mobile application for selecting, locating, booking, and enabling payment for vehicle rental and leasing |
| Indication of Colors claimed | The color(s) red, black, and white is/are claimed as a feature of the mark. |
| Goods and Services | Concierge services for others, namely, in the nature of bringing rental cars to customers at airports and other predetermined destinations |
| Pseudo Mark | AVIS FIRST |
| Goods and Services | Providing services related to vehicle rental and transport, namely, delivery of vehicles to consumers; leasing and rental of vehicles; rental vehicle reservation; rental of trucks and vehicles; rental of GPS equipment for navigational purposes; providing vehicle reservation information; passenger transport for picking up and returning vehicles to and from vehicle rental hub; provision of travel information; travel consultancy services |
| Goods and Services | Providing temporary use of on-line non-downloadable software to track reservations and vehicles, and for database management in the field of vehicle rentals; providing temporary use of on-line non-downloadable computer software to manage the rental of vehicles and for updating vehicle fleet trucking data in the field of vehicle rentals |
| Description of Mark | The mark consists of the stylized words "AVIS FIRST" with the word "AVIS" in red, the word "FIRST" in white, and the number "1" appearing in place of the letter "I" in both, all within a black rectangular carrier. |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, December 11, 2025 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 039 - Transport; packaging and storage of goods; travel arrangement. |
| US Class Codes | 100, 105 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, December 11, 2025 |
| Primary Code | 039 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, December 11, 2025 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 045 - Legal services; security services for the protection of property and individuals; personal and social services rendered by others to meet the needs of individuals. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, December 11, 2025 |
| Primary Code | 045 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Wizard Co. Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Parsippany, NJ 07054 US |
| Event Date | Event Description |
| Thursday, December 11, 2025 | NEW APPLICATION ENTERED |
| Thursday, December 11, 2025 | APPLICATION FILING RECEIPT MAILED |
| Friday, April 3, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, April 15, 2026 | ASSIGNED TO EXAMINER |
| Wednesday, April 15, 2026 | ASSIGNED TO EXAMINER |
| Thursday, April 16, 2026 | NON-FINAL ACTION WRITTEN |
| Thursday, April 16, 2026 | NON-FINAL ACTION E-MAILED |
| Thursday, April 16, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, July 15, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, July 15, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, July 15, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |