| Serial Number | 87063060 |
| Word Mark | AUTOGUARD |
| Filing Date | Tuesday, June 7, 2016 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Monday, July 10, 2023 |
| Registration Number | 5123765 |
| Registration Date | Tuesday, January 17, 2017 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, November 1, 2016 |
| Description of Mark | The mark consists of a red letter "A" with a black shadow, a red letter "u" with a black shadow, a red letter "t" with a black shadow, a red letter "o" with a black shadow, a red letter "G" with a black shadow, a red letter "u" with a black shadow, a red letter "a" with a black shadow, a red letter "r" with a black shadow, a red letter "d" with a black shadow and a red swish. |
| Pseudo Mark | AUTO GUARD |
| Goods and Services | Extended warranty services, namely, service contracts |
| Indication of Colors claimed | The color(s) red and black is/are claimed as a feature of the mark. |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, June 14, 2016 |
| Primary Code | 036 |
| First Use Anywhere Date | Friday, March 31, 2000 |
| First Use In Commerce Date | Saturday, July 1, 2000 |
| Party Name | American Auto Guardian, LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Schaumburg, IL 60173 |
| Party Name | American Auto Guardian, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Schaumburg, IL 60173 |
| Party Name | American Auto Guardian, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Schaumburg, IL 60173 |
| Party Name | American Auto Guardian, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Schaumburg, IL 60173 |
| Event Date | Event Description |
| Tuesday, June 14, 2016 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, June 10, 2016 | NEW APPLICATION ENTERED |
| Wednesday, January 22, 2020 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, January 29, 2020 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Monday, January 17, 2022 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Wednesday, June 15, 2016 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, September 19, 2016 | ASSIGNED TO EXAMINER |
| Tuesday, September 20, 2016 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, October 12, 2016 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, November 1, 2016 | PUBLISHED FOR OPPOSITION |
| Tuesday, November 1, 2016 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, January 17, 2017 | REGISTERED-PRINCIPAL REGISTER |
| Monday, July 22, 2024 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Friday, January 13, 2023 | TEAS SECTION 8 & 15 RECEIVED |
| Monday, July 10, 2023 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Monday, July 10, 2023 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Monday, July 10, 2023 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |