| Serial Number | 99042736 |
| Word Mark | AURAGLOW XX% HYDROGEN PEROXIDE + NHAP PROTECTS ENAMEL REDUCES SENSITIVITY WHITENING STRIPS FLEXIBLE STRIPS THAT WHITEN TEETH IN 30 MINUTES. |
| Filing Date | Friday, February 14, 2025 |
| Status | 681 - PUBLICATION/ISSUE REVIEW COMPLETE |
| Status Date | Monday, September 8, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, September 30, 2025 |
| Description of Mark | The mark consists of a two-dimensional portion of trade dress representing the front side of product packaging. The wording "AURAGLOW" appears in white stylized font at the top, with the letter "O" in "AURAGLOW" in the shape of a white circle with a small white solid semi-circle underneath. Below "AURAGLOW" is a realistic photographic depiction of a clear whitening strip in shades of white. Below the whitening strip is a white circle containing the word "XX%" in white stylized font over the wording "HYDROGEN PEROXIDE" in white stylized font, where the "XX" is a phantom element indicating a numeric percentage. To the right of the circle is a smaller white circle containing the wording "NHAP" in white stylized font. Positioned to the above left of the wording is a white "+" symbol, which is integrated with the circular border, making it appear as an extension of the circle. To the right of the circles is the wording "PROTECTS ENAMEL REDUCES SENSITIVITY" in white stylized font. Below the circles is the wording "WHITENING STRIPS" in white stylized font over the wording "FLEXIBLE STRIPS THAT WHITEN TEETH IN 30 MINUTES." in white stylized font over a horizontal white line. All of the foregoing appear on a dark blue background. The dotted or broken lines depicting the shape of the trade dress indicate the placement of the trade dress on the packaging and are not part of the mark. The rectangular shape of the background is not claimed as a feature of the mark. |
| Pseudo Mark | AURA GLOW XX PERCENT HYDROGEN PEROXIDE PLUS NHAP PROTECTS ENAMEL REDUCES SENSITIVITY WHITENING STRIPS FLEXIBLE STRIPS THAT WHITEN TEETH IN THIRTY MINUTES |
| Pseudo Mark | AURA GLOW XX PERCENT HYDROGEN PEROXIDE PLUS NHAP PROTECTS ENAMEL REDUCES SENSITIVITY WHITENING STRIPS FLEXIBLE STRIPS THAT WHITEN TEETH IN THREE ZERO MINUTES |
| Goods and Services | Teeth whitening strips impregnated with teeth whitening preparations; Teeth whitening preparations; Tooth whitening preparations; all the foregoing containing hydrogen peroxide and nanohydroxyapatite |
| Indication of Colors claimed | The color(s) dark blue and white is/are claimed as a feature of the mark. |
| NOT AVAILABLE | "XX% HYDROGEN PEROXIDE", "NHAP", "PROTECTS ENAMEL", "REDUCES SENSITIVITY", "WHITENING STRIPS FLEXIBLE STRIPS THAT WHITEN TEETH IN 30 MINUTES", and the pictorial depiction of a whitening strip |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, February 15, 2025 |
| Primary Code | 003 |
| First Use Anywhere Date | Sunday, July 21, 2024 |
| First Use In Commerce Date | Sunday, July 21, 2024 |
| Party Name | AuraGlow LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Stamford, CT 06901 |
| Event Date | Event Description |
| Friday, February 14, 2025 | NEW APPLICATION ENTERED |
| Friday, February 14, 2025 | APPLICATION FILING RECEIPT MAILED |
| Sunday, July 20, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Sunday, July 20, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, July 22, 2025 | ASSIGNED TO EXAMINER |
| Saturday, August 2, 2025 | EXAMINER'S AMENDMENT ENTERED |
| Saturday, August 2, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Saturday, August 2, 2025 | EXAMINERS AMENDMENT -WRITTEN |
| Saturday, August 2, 2025 | EXAMINERS AMENDMENT E-MAILED |
| Saturday, August 2, 2025 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Tuesday, August 26, 2025 | WITHDRAWN FROM PUB - OG REVIEW QUERY |
| Wednesday, August 27, 2025 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, August 27, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, August 27, 2025 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, August 27, 2025 | PREVIOUS ALLOWANCE COUNT WITHDRAWN |
| Wednesday, August 27, 2025 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, August 27, 2025 | EXAMINERS AMENDMENT E-MAILED |