AURA IQ Trademark

Trademark Overview


On Tuesday, August 26, 2025, a trademark application was filed for AURA IQ with the United States Patent and Trademark Office. The USPTO has given the AURA IQ trademark a serial number of 99357631. The federal status of this trademark filing is NEW APPLICATION - ASSIGNED TO EXAMINER as of Thursday, January 15, 2026. This trademark is owned by Hearst Magazine Media, Inc.. The AURA IQ trademark is filed in the Advertising, Business and Retail Services category with the following description:

Advertising technology services, namely, providing a performance-focused contextual and intent-based ad targeting platform using proprietary first-party data and AI-enabled segmentation; Placing advertisements for others through contextual analysis and predictive modeling; Advertising campaign management services, including tracking, analyzing, and reporting on consumer engagement and ad effectiveness; Advertising and marketing research services, namely, matching advertising creative assets to audience profiles using contextual and intent signals; providing insights by aligning consumer behavior data with contextual content environments for advertising campaign optimization.
aura iq

General Information


Serial Number99357631
Word MarkAURA IQ
Filing DateTuesday, August 26, 2025
Status638 - NEW APPLICATION - ASSIGNED TO EXAMINER
Status DateThursday, January 15, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesAdvertising technology services, namely, providing a performance-focused contextual and intent-based ad targeting platform using proprietary first-party data and AI-enabled segmentation; Placing advertisements for others through contextual analysis and predictive modeling; Advertising campaign management services, including tracking, analyzing, and reporting on consumer engagement and ad effectiveness; Advertising and marketing research services, namely, matching advertising creative assets to audience profiles using contextual and intent signals; providing insights by aligning consumer behavior data with contextual content environments for advertising campaign optimization.

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, August 26, 2025
Primary Code035
First Use Anywhere DateMonday, June 16, 2025
First Use In Commerce DateMonday, June 16, 2025

Trademark Owner History


Party NameHearst Magazine Media, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNew York, NY 10019

Trademark Events


Event DateEvent Description
Tuesday, August 26, 2025NEW APPLICATION ENTERED
Tuesday, August 26, 2025APPLICATION FILING RECEIPT MAILED
Wednesday, January 14, 2026NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, January 15, 2026ASSIGNED TO EXAMINER