Trademark Overview
On Tuesday, August 26, 2025, a trademark application was filed for AURA IQ with the United States Patent and Trademark Office. The USPTO has given the AURA IQ trademark a serial number of 99357631. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Tuesday, August 26, 2025. This trademark is owned by Hearst Magazine Media, Inc.. The AURA IQ trademark is filed in the Advertising, Business and Retail Services category with the following description:
Advertising technology services, namely, providing a performance-focused contextual and intent-based ad targeting platform using proprietary first-party data and AI-enabled segmentation; Placing advertisements for others through contextual analysis and predictive modeling; Advertising campaign management services, including tracking, analyzing, and reporting on consumer engagement and ad effectiveness; Advertising and marketing research services, namely, matching advertising creative assets to audience profiles using contextual and intent signals; providing insights by aligning consumer behavior data with contextual content environments for advertising campaign optimization.