ATOUR Trademark
Trademark Overview
On Wednesday, February 4, 2026, a trademark application was filed for ATOUR with the United States Patent and Trademark Office. The USPTO has given the ATOUR trademark a serial number of 99634043. The federal status of this trademark filing is NEW APPLICATION - ASSIGNED TO EXAMINER as of Tuesday, June 2, 2026. This trademark is owned by Shanghai Atour Business Management (Group) Co., Ltd. The ATOUR trademark is filed in the Advertising, Business and Retail Services and Restaurant & Hotel Services categories with the following description:
Business management assistance; Advertising and business services, namely, securing airtime on all forms of media communications stations, systems, networks, and services for the purpose of promoting the goods and services of others; Business research; Business management of hotels; Providing commercial information and advice for consumers in the choice of products and services; Commercial administration of the licensing of the goods and services of others; Outsourcing services; Providing business information via a web site; Marketing services; Arranging subscriptions to telecommunication services for others
Booking of temporary accommodation; Café services; Canteen services; Rental of temporary accommodation; Hotel accommodation and restaurant services; Hotel room reservation; Motel services; Tourist home services; Rental of transportable buildings for temporary accommodation; Rental of meeting rooms
General Information
| Serial Number | 99634043 |
| Word Mark | ATOUR |
| Filing Date | Wednesday, February 4, 2026 |
| Status | 638 - NEW APPLICATION - ASSIGNED TO EXAMINER |
| Status Date | Tuesday, June 2, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Description of Mark | The mark consists of the wording "ATOUR" in a stylized font. |
| Goods and Services | Business management assistance; Advertising and business services, namely, securing airtime on all forms of media communications stations, systems, networks, and services for the purpose of promoting the goods and services of others; Business research; Business management of hotels; Providing commercial information and advice for consumers in the choice of products and services; Commercial administration of the licensing of the goods and services of others; Outsourcing services; Providing business information via a web site; Marketing services; Arranging subscriptions to telecommunication services for others |
| Translation of Words in Mark | ATOUR has no meaning in a foreign language. |
| Goods and Services | Booking of temporary accommodation; Café services; Canteen services; Rental of temporary accommodation; Hotel accommodation and restaurant services; Hotel room reservation; Motel services; Tourist home services; Rental of transportable buildings for temporary accommodation; Rental of meeting rooms |
| Pseudo Mark | A TOUR |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 4, 2026 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 4, 2026 |
| Primary Code | 043 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Shanghai Atour Business Management (Group) Co., Ltd |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Shanghai 200030
CN |
Trademark Events
| Event Date | Event Description |
| Wednesday, February 4, 2026 | NEW APPLICATION ENTERED |
| Wednesday, February 4, 2026 | APPLICATION FILING RECEIPT MAILED |
| Sunday, May 31, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, June 2, 2026 | ASSIGNED TO EXAMINER |
