AT THE HEART OF WHAT MATTERS MOST Trademark
Trademark Overview
On Friday, February 2, 2018, a trademark application was filed for AT THE HEART OF WHAT MATTERS MOST with the United States Patent and Trademark Office. The USPTO has given the AT THE HEART OF WHAT MATTERS MOST trademark a serial number of 87782363. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Thursday, December 26, 2024. This trademark is owned by Wells Fargo & Company. The AT THE HEART OF WHAT MATTERS MOST trademark is filed in the Insurance & Financial Services category with the following description:
Financial services, namely, wealth management services; wealth management services integrated with family dynamics in order to help families manage the interpersonal, relationship, and communication issues related to family wealth; consulting and advice in the field of family wealth management; providing information and advice for high net worth families related to generational wealth transfer and preservation
General Information
| Serial Number | 87782363 |
| Word Mark | AT THE HEART OF WHAT MATTERS MOST |
| Filing Date | Friday, February 2, 2018 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Thursday, December 26, 2024 |
| Registration Number | 5535850 |
| Registration Date | Tuesday, August 7, 2018 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, May 22, 2018 |
Trademark Statements
| Goods and Services | Financial services, namely, wealth management services; wealth management services integrated with family dynamics in order to help families manage the interpersonal, relationship, and communication issues related to family wealth; consulting and advice in the field of family wealth management; providing information and advice for high net worth families related to generational wealth transfer and preservation |
Classification Information
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, February 12, 2018 |
| Primary Code | 036 |
| First Use Anywhere Date | Friday, September 1, 2017 |
| First Use In Commerce Date | Friday, September 1, 2017 |
Trademark Owner History
| Party Name | Wells Fargo & Company |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Minneapolis, MN 55402 |
| Party Name | Wells Fargo & Company |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Minneapolis, MN 55479 |
| Party Name | Wells Fargo & Company |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Minneapolis, MN 55479 |
Trademark Events
| Event Date | Event Description |
| Tuesday, February 6, 2018 | NEW APPLICATION ENTERED |
| Monday, February 12, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, April 16, 2018 | ASSIGNED TO EXAMINER |
| Monday, April 16, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, May 2, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, May 22, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 22, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 7, 2018 | REGISTERED-PRINCIPAL REGISTER |
| Thursday, February 6, 2020 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, February 6, 2020 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, August 7, 2023 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, July 26, 2024 | TEAS SECTION 8 & 15 RECEIVED |
| Thursday, December 26, 2024 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Thursday, December 26, 2024 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Thursday, December 26, 2024 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
