ASK EMMA Trademark

Trademark Overview


On Wednesday, April 25, 2018, a trademark application was filed for ASK EMMA with the United States Patent and Trademark Office. The USPTO has given the ASK EMMA trademark a serial number of 87892189. The federal status of this trademark filing is REGISTERED as of Tuesday, January 25, 2022. This trademark is owned by bswift LLC. The ASK EMMA trademark is filed in the Advertising, Business and Retail Services, Insurance & Financial Services, and Computer & Software Services & Scientific Services categories with the following description:

Providing financial advice and financial information in the field of employee health care and health benefit plans, including relating to health plan options and costs, selection of plan features, and plan enrollment

Providing consumer advice and consumer information in the field of employee health care and health benefit plans, including relating to health plan options and costs, selection of plan features, and plan enrollment

Providing online non-downloadable interactive computer software enabling health plan members to understand and evaluate health plan options and costs, select benefit plan features, and enroll in benefit plans
ask emma

General Information


Serial Number87892189
Word MarkASK EMMA
Filing DateWednesday, April 25, 2018
Status700 - REGISTERED
Status DateTuesday, January 25, 2022
Registration Number6624570
Registration DateTuesday, January 25, 2022
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, November 9, 2021

Trademark Statements


Goods and ServicesProviding financial advice and financial information in the field of employee health care and health benefit plans, including relating to health plan options and costs, selection of plan features, and plan enrollment
Goods and ServicesProviding consumer advice and consumer information in the field of employee health care and health benefit plans, including relating to health plan options and costs, selection of plan features, and plan enrollment
Goods and ServicesProviding online non-downloadable interactive computer software enabling health plan members to understand and evaluate health plan options and costs, select benefit plan features, and enroll in benefit plans

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, September 23, 2021
Primary Code035
First Use Anywhere DateSaturday, August 24, 2013
First Use In Commerce DateSaturday, August 24, 2013

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, May 4, 2018
Primary Code036
First Use Anywhere DateSaturday, August 24, 2013
First Use In Commerce DateSaturday, August 24, 2013

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateFriday, May 4, 2018
Primary Code042
First Use Anywhere DateSaturday, August 24, 2013
First Use In Commerce DateSaturday, August 24, 2013

Trademark Owner History


Party Namebswift LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressChicago, IL 60606

Party Namebswift LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressChicago, IL 60606

Party Namebswift LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressChicago, IL 60606

Trademark Events


Event DateEvent Description
Thursday, August 10, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, August 10, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, August 10, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, August 10, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, August 10, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, January 25, 2022REGISTERED-PRINCIPAL REGISTER
Tuesday, November 9, 2021OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, November 9, 2021PUBLISHED FOR OPPOSITION
Wednesday, October 20, 2021NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Friday, October 1, 2021APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, October 1, 2021EXAMINER'S AMENDMENT ENTERED
Friday, October 1, 2021NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Friday, October 1, 2021EXAMINERS AMENDMENT E-MAILED
Friday, October 1, 2021EXAMINERS AMENDMENT -WRITTEN
Thursday, September 23, 2021TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, September 22, 2021CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, September 22, 2021TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, April 9, 2021NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, April 9, 2021NON-FINAL ACTION E-MAILED
Friday, April 9, 2021NON-FINAL ACTION WRITTEN
Thursday, September 3, 2020REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Friday, February 28, 2020REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Tuesday, August 20, 2019REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Wednesday, February 20, 2019NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
Wednesday, February 20, 2019LETTER OF SUSPENSION E-MAILED
Wednesday, February 20, 2019SUSPENSION LETTER WRITTEN
Tuesday, February 19, 2019TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, February 19, 2019CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, February 19, 2019TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, August 16, 2018NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, August 16, 2018NON-FINAL ACTION E-MAILED
Thursday, August 16, 2018NON-FINAL ACTION WRITTEN
Thursday, August 16, 2018ASSIGNED TO EXAMINER
Friday, May 4, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, April 28, 2018NEW APPLICATION ENTERED