| Serial Number | 90525111 |
| Word Mark | ASCEND |
| Filing Date | Thursday, February 11, 2021 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, November 2, 2021 |
| Registration Number | 6547712 |
| Registration Date | Tuesday, November 2, 2021 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, August 17, 2021 |
| Description of Mark | The mark consists of the stylized word "ASCEND" in black lower case letters, all to the left of an open triangle design with two diagonal bars and a small triangle inside. |
| Goods and Services | Business administration of loyalty program for business partners, resellers, distributors and enterprise customers; Customer loyalty services for commercial, promotional and advertising purposes; Marketing services provided by means of a business partner loyalty and incentive program for value added resellers, resellers, sales forces and distributors of mobile devices, computers, computer peripherals, monitors, smart signage and memory devices; Sales promotion provided by means of a business partner loyalty and incentive program for value added resellers, resellers, sales forces and distributors of mobile devices, computers, computer peripherals, monitors, smart signage and memory devices; Administration of a business partner loyalty program which provides reward points, rebates, and incentives, namely, special pricing, sales and marketing support and other benefits; Marketing services; Sales promotion for others; Providing a web site featuring on-line registration services for project management; supply chain management services; inventory management services; Providing an Internet website portal for business partners, resellers, distributors and enterprise customers featuring business information in the nature of spiff reports and information, and real-time activation reporting and information; administration of a volume pricing discount program for business partners, resellers, distributors and enterprise customers |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Sunday, May 16, 2021 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, July 31, 2019 |
| First Use In Commerce Date | Wednesday, July 31, 2019 |
| Party Name | Samsung Electronics Co., Ltd. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Suwon-si, Gyeonggi-do 16677 KR |
| Party Name | Samsung Electronics Co., Ltd. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Suwon-si, Gyeonggi-do 16677 KR |
| Party Name | Samsung Electronics Co., Ltd. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Suwon-si, Gyeonggi-do 16677 KR |
| Event Date | Event Description |
| Tuesday, November 2, 2021 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, August 17, 2021 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 17, 2021 | PUBLISHED FOR OPPOSITION |
| Wednesday, July 28, 2021 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Wednesday, July 14, 2021 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Sunday, June 27, 2021 | ASSIGNED TO EXAMINER |
| Tuesday, May 18, 2021 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Sunday, May 16, 2021 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Monday, February 15, 2021 | NEW APPLICATION ENTERED IN TRAM |